The Startup & Marketing Podcast - From Devology

The Startup & Marketing Podcast - From Devology

Rob Wilson and Michael Glazebrook share their experiences running their own bootstrapped startup, Devology Ltd. They are specialising in Software-as-a-service (SaaS) product development and are new to marketing.

This podcast covers their journey, they share their highs and lows of product development and marketing.

If you need bite-sized marketing tips or suggestions for developing your own product, then this is the podcast for you!

Episode 24 Our Instagram Integration BETA finally ready to ship | Startup & Marketing Podcast 2016/03/14, 00:54
Episode 24 Our Instagram Integration BETA finally ready to ship | Startup & Marketing Podcast

<p>JUMP AHEAD ? - Social Media News: 18m 46s</p><br><p><br /> Within this episode we discuss the following:</p><br><p> </p><br><p><strong>Catch-up</strong></p><br><p> </p><br><p>Remind listeners to check out the show notes if they want to skip ahead to the Social Media News.</p><br><p> </p><br><p><strong>Product Updates</strong></p><br><p> </p><br><p>Social Scheduler</p><br><p> </p><br><p>Instagram mobile app</p><br><p> - Testing internally first on iOS</p><br><p> - Tab-based user interface</p><br><p>- Introduction (about Beta - progress etc)</p><br><p>- Instagram Queue</p><br><p>- Settings (logout & forget me)</p><br><p>- Help (carousel)</p><br><p> - Capture UTM tracking parameters</p><br><p> - New fields on signup to include</p><br><p>- What do you use social media for? </p><br><p>- If you had a social media magic wand, how would you use it to make your life easier today? </p><br><p>- Anything else you want to say?</p><br><p> - Goodies (Social Media Audit PDF and Excel template)</p><br><p> </p><br><p> - What device are they on (qty) - register + logins</p><br><p> </p><br><p>Angular 2</p><br><p> </p><br><p>Marketing Efforts</p><br><p> </p><br><p>Victoria / PufferFish Whitepaper + Survey</p><br><p>SurveyMonkey - Free plan 10 questions</p><br><p>MailChimp - Email distrbution</p><br><p> </p><br><p>Marketing phone call with Keith from Oxford Innovation.</p><br><p> </p><br><p>Other Work</p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p>FACEBOOK / INSTAGRAM / WHATSAPP</p><br><p> </p><br><p>Facebook Canvas …</p><br><p> </p><br><p>Canvas is an immersive and expressive experience on Facebook for businesses to tell their stories and showcase their products</p><br><p> </p><br><p>You can easily build your Canvas using a combination of videos, still images and call-to-action buttons. In Canvas, people can swipe through a carousel of images, tilt to view panoramic images and zoom in to view images in detail.</p><br><p> </p><br><p>Canvas was built to bring your content to life in a fast-loading and seamless experience on Android and iOS. Leveraging the same technology used to display photos and videos quickly in the Facebook app, Canvas loads quickly, as much as 10 times faster than the standard mobile web.</p><br><p> </p><br><p>Perhaps we should experiment and demonstrate what it can do ?!</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>We previously mentioned Uber integration within Facebook Messenger, well apparently Lyft have a new toolkit that puts its ride-sharing service in any app, includingFacebook Messenger who is an integration partner.  Currently available in 11 launch cities.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Wordpress blogs to support Facebook Instant Articles!  But wait - isn’t Instant Articles limited to a handful of publishers?  Yes, but from April 12th it will be unlocked to everyone, including Bloggers.  </p><br><p> </p><br><p>Given that Wordpress powers more than 25% of websites on the web (wow) the plugin should enable Bloggers to attract a wider audience.  Part of the FB blog …</p><br><p> </p><br><p><em>When Instant Articles opens up in April, publishers that use standard WordPress templates can activate the plugin out-of-the-box to create Instant Articles. Publishers that want a more customized production experience can extend the plugin to support additional elements. We encourage all interested publishers on WordPress to review the plugin’s documentation and FAQs.</em></p><br><p> </p><br><p><em>The plugin is open source, and we encourage the community to participate in its development to help publishers of all types take full advantage of the fast, native experience of Instant Articles. If you have any feedback, you can send it as an Issue on GitHub. And if you write a compatibility layer for another popular plugin, we encourage you to share it with the WordPress community via a Pull Request.</em></p><br><p> </p><br><p><em>Our goal from the beginning has been to make Instant Articles available to all publishers and our partnership with Automattic is another exciting step towards realizing that goal on April 12 at our F8 conference. We will continue to iterate the plugin over the coming weeks and look forward to collaborating with the WordPress community to improve the experience.</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Instagram is now available on Windows 10 mobile devices as a Beta.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>An indian security researcher has received $15,000 from Facebooks as part of their bug bounty program, after submitting details about a simple but serious security hole that could let hackers sign into user accounts with little effort!</p><br><p> </p><br><p>In case you are wondering, the flaw has been fixed.</p><br><p> </p><br><p>The hacker would have been able to access messages, photos, videos and financial information stored in Facebooks payment section.</p><br><p> </p><br><p>Apparently you could also use the sites password reset feature to reset account passwords without the legitimate owners knowledge.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook is monitoring slang used in messages to detect slang before it’s even popular!  Facebook received a patent for social glossary technology that would detect slang, acronyms and other neologisms (pronounced:ne-olo-gisms).</p><br><p> </p><br><p>If Facebook can understand what you're saying, it can give you more relevant news articles or determine your mood; basically to deliver your more targeted ads</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook buys MSQRD (Masquerade)</p><br><p>The app can transform faces with cartoon graphics, make-up, animal features or accessories.  You can see the transformations live and optional record the video generated.</p><br><p> </p><br><p>Snapchat have a cool face-swap feature, MSQRD doesn’t seem to have this yet.</p><br><p> </p><br><p>Facebook tried to buy in 2013 for $3bn!!</p><br><p> </p><br><p>David Wilkinson, managing partner at digital consultancy Soho Strategy said <em>”I think Facebook has realised Snapchat has something it doesn't,"</em></p><br><p> </p><br><p><em>"A lot of people share filtered selfie videos, so I think we can expect to see this integrated into Facebook's Messenger platform.”</em></p><br><p> </p><br><p><em>"Snapchat has its own USP as an ephemeral messaging platform, but for the novelty factor people might just use Facebook's built-in filters."</em></p><br><p> </p><br><p>Facebook said <em>“"Masquerade has great technology to help us bring even more creative tools to Facebook, and help extend this work to video”</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Oculus has announced that it’s adding social features to the company’s VR platform</p><br><p> </p><br><p><em>“Now you can experience games, videos, and more with friends in VR! Starting 10th March, people with a Samsung Gear VR, powered by Oculus, can create a profile and then easily search for others on the platform by real name or Oculus username.”</em></p><br><p> </p><br><p><strong>New Social Games Coming to Gear VR</strong></p><br><p><em>The immersive sense of virtual reality is even more compelling with friends. Today we’re adding new, made-for-VR games to Gear VR that let you team up with friends or compete against people from all over the world.</em></p><br><p> </p><br><p><em>We’ve also added the ability to create rooms with friends in Oculus Social. Now you can watch Twitch or Vimeo streams in a room with people you know.</em></p><br><p> </p><br><p><em>Also, you can leave user reviews for all apps on the Oculus Store. We look forward to your feedback.</em></p><br><p> </p><br><p><strong>Discover Personalized Facebook Content in Oculus Video</strong></p><br><p><em>Facebook is the best destination for discovering 360 videos from the people and public figures that matter to you. Now, we’re making it even easier to watch 360 content in VR.</em></p><br><p> </p><br><p><em>We’ve added a new Facebook Videos tab to Oculus Video, and starting next week, you’ll be able to connect your Facebook account with Oculus Video to personalize your 360 video feed based on the pages and people you follow.</em></p><br><p> </p><br><p><em>In the coming weeks, you’ll be able to like and share your favorite Facebook 360 videos from within VR.</em></p><br><p> </p><br><p><em>Later this month, we’ll release new tools for developers that make it even easier to create more incredible social VR games and apps.</em></p><br><p> </p><br><p><em>Virtual reality will continue to drive deeper social connections, and we can’t wait to bring it to more people around the world!</em></p><br><p> </p><br><p><em>– The Oculus Team</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook live video notifications might soon be customisable, so that you can turn them off, however they will still be promoted to the top of your feed.  Here's what a Facebook spokesperson told Engadget in regards to Live Videos and notifications:</p><br><p> </p><br><p><em>"We've heard from people that they don't want to miss live videos from the people or Pages they care about, so we may send a notification if someone you've recently interacted with is going live, in case you want to tune in. One way you can currently control notifications for live videos is by clicking on the "Live Subscribe" button on top of the video to get notified when that person goes live again. You can also click on that same button as a way to turn off those specific notifications. However, we know people want more control over the live notifications they receive, so we're working on improving this experience. We are starting to roll out a new setting that lets people turn off all live notifications, through their Notifications settings, that will be available to all people soon."</em></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Fed up with the standard Facebook Emoticons, then why not install Reaction Packs - it’s a browser extension that swaps out the regular Facebook reactions with Donald Trump goofy photos (link in the show notes).  Just bear in mind that it changes what you see, not who you send the message to.</p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook Lite (Android exclusive) has hit 100 million users in the developing world.  The lite version of the App is 1MB instead of 42MB and everything about it has been designed to use as little bandwidth and processing as possible.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>TWITTER / PERISCOPE</p><br><p> </p><br><p>Last year Twitter launched Moments, which allowed you to receive Tweets around specific moments directly in your News Feed. Now, Twitter allows publishers to add links in moments. So, each time you see a news story in moments with a link, you can click that link, read the story and go back to continue watching the rest of the tweets on that specific moment.</p><br><p> </p><br><p>Source:Social Media Examiner (No public URL)</p><br><p> </p><br><p>Twitter adds Unity support (which is a gaming engine) to its mobile development toolkit, this likely will mean more mobile games with Twitter integration because it’ll be easier for developers to add crash reporting, mobile analytics and monetization tools to the development environment. </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>LINKED IN</p><br><p> </p><br><p>Managing your settings on LinkedIn is now easier than ever</p><br><p> </p><br><p><em>Providing you with clarity and control when it comes to your experience on LinkedIn is a crucial part of our Members First philosophy. Today we’re excited to share that we are making “Privacy & Settings” even more convenient for you, with a streamlined hub to help you easily manage your LinkedIn account. It’s important to note that no settings have been taken away and no default or preferences have been changed – we’ve made sure all settings are in place and are easier to control.  </em></p><br><p> </p><br><p><em>What’s New</em></p><br><p> </p><br><p><em>When you visit the new “Privacy & Settings” page, you’ll see we’ve redesigned the entire experience, starting with quick details about your account at the top and all settings categorized into three groups: Account, Privacy and Communications.</em></p><br><p> </p><br><p><em>Account - includes things like adding email addresses, changing your password or language, and exporting your data.</em></p><br><p><em>Privacy - covers all privacy and security settings related to what can be seen about you, what information can be used, and making sure your account stays secure with a second factor of authentication.</em></p><br><p><em>Communications - houses your preferences for how LinkedIn and other members are able to contact you, and how frequently you’d like to hear from us.</em></p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://F5F46D1C-539C-4477-8064-9ED5A3C5A3DA/LinkedIn_desktop_settings_view.png" alt="LinkedIn_desktop_settings_view.png" /></p><br><p> </p><br><p><em>We know that members enjoy connecting with colleagues and acquaintances in their networks. To make connecting easier, if a member has your email address or phone number in the contacts they upload to LinkedIn, we may suggest they connect with you. We’ve added new settings options that let you choose who can see you as a suggested connection when they have your contact info. As always, it’s up to you to decide how you want to grow your network, and which invitations you want to accept.</em></p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://F5F46D1C-539C-4477-8064-9ED5A3C5A3DA/Katniss-with-border.jpg-768x256.png" alt="Katniss-with-border.jpg-768x256.png" /></p><br><p> </p><br><p><em>We’ll be rolling out this new experience to all members in the next few weeks. In the meantime, be sure to turn on two-step verification for added security and add a backup phone number so you never get locked out of your account.</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>PINTEREST</p><br><p> </p><br><p>GOOGLE / YOUTUBE </p><br><p> </p><br><p>Google hires the creator of 4chan (Chris Poole, AKA Moot), Google might be wanting to take advantage his 12 years of experience building online communities and it’s likely he will be working on Google+ to improve its community and provide hooks to encourage people to stay engaged.</p><br><p> </p><br><p>4chan? - apparently a message board where almost anything goes.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>We mentioned last week about YouTube changing it’s takedown requests, well, Google had over 75 million takedown requests in February, that’s an equivalent of 100,000 links per hour.</p><br><p> </p><br><p>This is more than double for the same time last year, this could be partly down to the MPAA, RIAA and other copyright-holders are now using algorithms that spot pirated content (often incorrectly) and automatically file takedown notices to Google.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>SNAPCHAT</p><br><p> </p><br><p>“I’ll be back” - or should that be “I’ve got your back” ?!</p><br><p>Arnold Schwarzenegger has been using Snapchat to endorse on of the four remaining Republicans (John Kasich) seeking their party’s nomination.</p><br><p> </p><br><p>"I want John Kasich to be the next nominee of the Republicans and also to be the next president of the United States," - <a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>PERISCOPE</p><br><p> </p><br><p>MEERKAT</p><br><p> </p><br><p>FLICKR</p><br><p> </p><br><p>YAHOO / TUMBLR</p><br><p> </p><br><p>PEACH</p><br><p> </p><br><p>FOURSQUARE</p><br><p> </p><br><p>MICROSOFT / SKYPE</p><br><p> </p><br><p>You can now chat with while in Office Online and OneDrive, making it easy to co-edit whilst chatting, the chat history is kept alongside the document.</p><br><p> </p><br><p>However Microsoft is ending support for Skype on smart TVs  "users have changed the way they use Skype, with the majority accessing it from a mobile device – including when in the living room." as a result  "some or all of their TV models" starting in June this year.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>GENERAL</p><br><p> </p><br><p>Do you like our podcast? If you want to help spread the word, here are 6 ways to help</p><br><p> </p><br><ol><br><li>Follow us on Twitter</li><br><li>Like our Devology Facebook page</li><br><li>Retweet / share our content often</li><br><li>Tell people about Social Scheduler at every opportunity (<a rel="nofollow" href=""></a>)</li><br><li>Listen to our podcast and share it with others (<a rel="nofollow" href=""></a>)</li><br><li>Leave reviews on Stitcher and iTunes (we don’t have any yet)</li><br><li>Request a referral link (soon this will be beefed up more)</li><br></ol><br><p> </p><br><p>If you haven’t tried Social Scheduler yet, then why not?! There’s a free plan, if you use no more than two social media accounts and don’t need to schedule more than a month in advance.</p><br><p> </p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>

Episode 23 - Meerkat live woes | Startup & Marketing podcast 2016/03/08, 00:28
Episode 23 - Meerkat live woes | Startup & Marketing podcast

<p> </p><br><p><strong>JUMP AHEAD ? - Social Media News: 12m 00s</strong></p><br><p><br /> Within this episode we discuss the following:</p><br><p> </p><br><p><strong>Catch-up</strong></p><br><p> </p><br><p>Marketing - in Lewes Monday.</p><br><p> </p><br><p>Ghostbusters new Trailer - women ghostbusters! <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Game of Thrones series 6 is expected late April, no advance previews to prevent piracy.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>House of Cards now on Netflix</p><br><p> </p><br><p><strong>Product Updates</strong></p><br><p> </p><br><p>Social Scheduler</p><br><p> </p><br><p>Instagram mobile app </p><br><p>Angular 2</p><br><p> </p><br><p>Marketing Efforts</p><br><p> </p><br><p>Progress on this?… Drip email marketing?</p><br><p> </p><br><p>Other Work</p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p>FACEBOOK / INSTAGRAM / WHATSAPP</p><br><p> </p><br><p>Facebook Canvas - a better way to tell your brand story and promote your products on mobile.</p><br><p> </p><br><p>Facebook will push live video feeds to the top of your Facebook news feed.  You can watch the video streams directly within the Facebook app without 3rd party apps.  Apparently we watch more than 3 times more LIVE video than non-live, presumably because they are more interesting.</p><br><p> </p><br><p><em>News Feed is made up of posts from the friends and Pages you’ve connected to. These posts can be status updates, photos, videos, links and now, Facebook Live videos. We rolled out Facebook Live on iOS in December and last week we began rolling it out on Android in the US. Over the last three months Facebook Live video has become more and more popular and more and more people and Pages are creating and watching live videos.</em></p><br><p> </p><br><p><em>As with any new type of content in News Feed, we are learning what signals help us show you the most relevant Facebook Live videos for you personally. For example, a few years ago when more people began sharing and watching video on Facebook we listened to feedback to learn what signals helped us show people more of the videos they want to see and fewer of the videos they don’t. At first we updated News Feed ranking to take into account how many people watched a video and how long people watched for to help us personalize News Feed based on people’s preference for watching video. Over time we also learned that certain actions people take on a video, such as choosing to turn on sound or making the video full screen, are good signs they wanted to see that video, even if they didn’t choose to like it.</em></p><br><p> </p><br><p><em>Now that more and more people are watching Live videos, we are considering Live Videos as a new content type – different from normal videos – and learning how to rank them for people in News Feed. As a first step, we are making a small update to News Feed so that Facebook Live videos are more likely to appear higher in News Feed when those videos are actually live, compared to after they are no longer live. People spend more than 3x more time watching a Facebook Live video on average compared to a video that’s no longer live. This is because Facebook Live videos are more interesting in the moment than after the fact.</em></p><br><p> </p><br><p><em>What does this mean for my Page?</em></p><br><p><em>Facebook Live is currently available for verified Pages and public figures using Mentions. We do not expect Pages to see significant changes as a result of this update.</em></p><br><p> </p><br><p><em>We will continue to learn how people are watching this new content type, and as we improve ranking for Facebook Live videos we’ll continue to post to our News Feed FYI blog.</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>A Facebook executive was arrested by Brazilian federal police on Tuesday for not turning over information from a WhatsApp account linked to a drug trafficking investigation.  The tech industry believes is its duty to safeguard the privacy of its users, while law enforcement officials say they need access to data as a matter of national security and crime-fighting. </p><br><p> </p><br><p>UPDATE </p><br><p> </p><br><p>The executive was released Wednesday, when a judge ordered his release, calling the detainment an "unlawful coercion,”.  Facebook condemned Dzodan's arrest.</p><br><p> </p><br><p>"Diego's detention was an extreme, disproportionate measure, and we are pleased to see the court...issue an injunction ordering his release, Arresting people with no connection to a pending law enforcement investigation is a capricious step and we are concerned about the effects for people of Brazil and innovation in the country."</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Update… <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook has been hit with an anti-trust probe over user data by regulators in Germany because apparently they are abusing their market power by not being clear with consumers about how they are using their data, in particular related to targeted advertising.</p><br><p> </p><br><p>A spokeswoman for Facebook said, "we are confident that we comply with the law and we look forward to working with the Federal Cartel Office to answer their questions."</p><br><p> </p><br><p>"In order to access the social network, users must first agree to the company's collection and use of their data by accepting the terms of service.  It is difficult for users to understand and assess the scope of the agreement accepted by them.</p><br><p> </p><br><p>"There is considerable doubt as to the admissibility of this procedure, in particular under applicable national data protection law," the regulator continued. "If there is a connection between such an infringement and market dominance, this could also constitute an abusive practice under competition law."</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook to pay millions more in UK tax after an overhaul in its tax structure, meaning that their revenue will be taxed in the UK, not routed through Ireland.  </p><br><p> </p><br><p>Corporation tax is 20% on profits in the UK and the changes will start in April 2016 and will be collected after April 2017.  </p><br><p> </p><br><p>This seems fairer than in 2014 when Facebook paid only £4.5k of corporation tax in the UK! </p><br><p> </p><br><p>Did you know that Facebook employs 850 people in the UK and is building a new headquarters in London.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Instagram is blocking Telegram and Snapchat deep links - apparently you get an error if you try adding links from those services on your profile!</p><br><p> </p><br><p>A spokesman said that Instagram "removed the ability to include 'add me' links" to profiles." and said it’s "not the way [their] platform was intended to be used," but that "other types of links are still allowed."</p><br><p> </p><br><p>Currently Instagram continues to support Twitter, LinkedIn and Facebook links.</p><br><p> </p><br><p>Worse still, you paste a link in a message and the Telegraph links are NOT clickable there either (it’s not just related to the profile)</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Small improvements in Instagram performance led to a major increase in usage.</p><br><p> </p><br><p>Engineers reviewed why they were delivering 20 comments on each specific photo to users’ mobile devices and concluded that it was to quickly show comments when the user tapped “view all comments”. They reduced this to three initial comments because “Media are viewed more commonly than their comments, and we should optimize for the common case,” and “generating comments actually takes a surprisingly large amount of computational work. For one thing, you usually can’t compress a whole lot of the data.”</p><br><p> </p><br><p>The result is less data being sent, less intense memory usage on end users’ devices, more stable performance. Scrolls through user profiles have gone up by 2.7 percent. Overall impressions on mobile are up 0.7 percent, and likes are up by 0.4 percent.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Sharing your playlists with Facebook messenger is just a click away - if you use Spotify. Hit the More tab, then Spotify and then select the songs you want to share. </p><br><p> </p><br><p>If you receive a Spotify link, then you'll see an "Open" link which will launch the app and the song straightaway. </p><br><p> </p><br><p>This Spotify music-sharing feature will roll out to both iOS and Android.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook users in Germany can be forced by Facebook to go by their real names after a court ruling on Thursday.  The court ruled against a previous decision by the Hamburg data protection authority, the watchdog that polices Facebook in Germany.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>TWITTER / PERISCOPE</p><br><p> </p><br><p>Twitter is pushing Moments out to more countries, they have launched the service in Australia and will launch in Canada by April</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>We now have GIF search in the Twitter App </p><br><p><img class="img-responsive" src="webkit-fake-url://60772CAA-AE16-421C-A5A3-9AE8B78BC98D/Attachment.png" alt="Attachment.png" /></p><br><p> </p><br><p>Donald Trump now has a Twitter Bot that mimics his speech, based on his real-life comments, by utilising a ‘deep learning algorithm’</p><br><p> </p><br><p>The example was</p><br><p> </p><br><p><em>“OK, it's amazing right now with ISIS, I tell you what? I don't want them to vote, the worst very social people. I love me.”</em></p><br><p> </p><br><p>The Trump Twitterbot was created by MIT Computer Science and Artificial Intelligence Lab (CSAIL) postdoc candidate Bradley Hayes, who used artificial intelligence deep learning techniques such as neural networks that teach computers to find various patterns in data.</p><br><p> </p><br><p>Bradley said <em>"Trump's language tends to be more simplistic, so I figured that, as a modeling problem, he would be the most manageable candidate to study,"</em></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Apple opens a Twitter account?! @AppleSupport to answer your technical problems, perhaps a little easier than trying to book an appointment at your local Genius Bar?</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>On March 3, we’ll update the embedded timeline to better showcase the stories you tell with Tweets. The new timeline features a clean, modern design which showcases expanded photos, videos, GIFs, and more. It’s fully responsive, and it includes support for several new media types, including polls.</p><br><p> </p><br><p> </p><br><p> </p><br><p>The new embedded timeline design on web</p><br><p> </p><br><p>As part of this redesign, we are also deprecating the old ‘hide media’ option, so all Tweets with media will be expanded by default. This reduces the number of clicks between your users and your content, and makes it easier for your audience to engage with the Tweets you embed. We’ve also made it easier to share your content by putting the in-line share action front and center on every Tweet.</p><br><p> </p><br><p>Starting March 3, you’ll be able to start embedding profiles, lists, collections, and more using the new timeline display. At that time, we’ll automatically upgrade all existing timelines to the new version as well. All of your current sizing and customization preferences will stay the same.</p><br><p> </p><br><p>To see what your existing timelines will look like in the new design, simply add <meta name="twitter:widgets:new-embed-design" content="on"> to your page. You can also find out more here.</p><br><p> </p><br><p>If you run into any issues, please let us know in our forum or by sending a Tweet to @TwitterDev. We look forward to hearing what you think, and can’t wait to see the stories that you tell with the new embedded timeline.</p><br><p> </p><br><p>Update Mar. 3, 2016: As described above, the new embedded timeline design is now available to everyone. All existing timelines have also been upgraded to the new design. We’re looking forward to hearing your feedback and seeing the stories you tell!</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://60772CAA-AE16-421C-A5A3-9AE8B78BC98D/Pasted%20Graphic.tiff" alt="Pasted Graphic.tiff" /></p><br><p> </p><br><p>LINKED IN</p><br><p> </p><br><p>PINTEREST</p><br><p> </p><br><p>GOOGLE / YOUTUBE </p><br><p> </p><br><p>Apparently YouTube haven’t been doing too well with alleged copyright violations, by incorrectly taking down your videos with a dodgy automated copyright system.  YouTube have responded by stating that they have created a team focused on “minimising mistakes” that take videos down without a legitimate cause.</p><br><p> </p><br><p><em>Hi, I’m Spencer,</em></p><br><p> </p><br><p><em>I’ve been a member of the YouTube Policy team since 2008 and throughout that time, I’ve seen how your input has helped YouTube get better. For example, when I started on YouTube Policy, we didn’t have an appeals process for video removals. Through user feedback, we realized that we needed to establish a channel for users to alert us to our mistakes. We eventually launched an appeals form for age-restrictions, and just recently launched an appeals form for videos rejected due to policy violations. YouTube isn’t perfect, but thanks to your feedback, we are able to learn quickly and get better.</em></p><br><p> </p><br><p><em>Recently, there’s been a lot of discussion about the enforcement of our policies, from video takedowns to channel demonetization. We want you to know that we monitor video takedowns very closely, and while we haven’t seen a big change in the overall rate of removals, it’s true that we do make mistakes. For this, we’re sorry and we strive to do better by you, our community.</em></p><br><p> </p><br><p><em>The good news is that the feedback you’ve raised in comments and videos on YouTube and beyond is having an impact. It’s caused us to look closely at our policies and helped us identify areas where we can get better. It’s led us to create a team dedicated to minimizing mistakes and improving the quality of our actions. And it’s encouraged us to roll out some initiatives in the coming months that will help strengthen communications between creators and YouTube support. We’ll also make improvements to increase transparency into the status of monetization claims. And of course, as we work to implement these improvements as quickly as we can, we’ll continue to take your feedback seriously.</em></p><br><p> </p><br><p><em>— Spencer from YouTube’s Policy Team</em></p><br><p> </p><br><p>Apparently YouTube creators, such as PewDiePie (pronounced “Pew D Pie” Michael ;-) have a chance of picking up Emmy Awards, apparently the Television Academy has widened it’s definition to cater for internet-only video shows.</p><br><p> </p><br><p>If you ever wanted to be a celebrity, nows the time ;-)</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Googles project Loon can now automatically launch a balloon in 30 minutes that way stay floating for 100 days and are now ready to run a full pilot program, they are talking to multiple Telco’s to identidentify a service provider carrier partner in India.</p><br><p> </p><br><p>What’s interesting is that Facebook was trying to provide a free internet service, but it was heavily restricted and banned in India, whereas Google wouldn’t restrict access - after all the more sites you can visit with Google Ads the better?!</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Google are changing how the deal with ‘right to be forgotten’ people, basically depending on where you search from will impact the search results that you see. It would seem if you were in Europe and requested a delisting, Google would remove the entry from European sites, such as <a rel="nofollow" href=""></a> and <a rel="nofollow" href=""></a> but not from <a rel="nofollow" href=""></a>.  Next week it will be removed from all domains, including .com, however there’s a catch - if you are in America you’ll get the search results, but if you are in Europe then searching <a rel="nofollow" href=""></a> or <a rel="nofollow" href=""></a> will not yield the results.</p><br><p> </p><br><p>You are geographically forgotten!</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>SNAPCHAT</p><br><p> </p><br><p>One of Snapchats staff in the payroll department fell for an email phishing scam, resulting in them revealing some payroll information about their employees.</p><br><p> </p><br><p>Snapchat responded quickly and involved the FBI, offered the affected staff free two-year identity theft insurance and monitoring and they are redoubling their training programs around privacy and security in the coming weeks.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>PERISCOPE</p><br><p> </p><br><p>MEERKAT</p><br><p> </p><br><p>Oh no! Meerkat is dead, or at least the LIVE streaming?! Ben Rubin said…</p><br><p> </p><br><p><em>As many of you may have read in Re/Code, the team here is working on something new. Our heart is still with our users, as always. We love the content you create and the community that you’ve built. Meerkat isn’t going anywhere, but we are thinking about cool new ways that live video might become a part of everyone’s daily lives.</em></p><br><p><em>We wanted to share with you the full memo that was referenced in the news because we believe it shows what we’re about and how this decision was made.</em></p><br><p><em>Change is never easy. We’ve been humbled by the attention we’ve received so far, and honored to have you along for this wild ride. We hope you’ll continue to be a part of the Colony, no matter what shape it takes.</em></p><br><p><em>Keep smiling,</em></p><br><p><em>— Ben Rubin</em></p><br><p> </p><br><p>… READ EXCERPTS IN <strong>BOLD</strong>… </p><br><p> </p><br><p><em>It’s hard to believe it’s been almost a year since we first launched Meerkat on Product Hunt. it has been quite a whirlwind and we have seen and learned a lot. The year started on a high note with the rapid explosion of live video, the excitement of SXSW, and the launch of Twitter’s Periscope. </em><strong><em>But over the year, it became rougher waters — mobile broadcast video hasn’t quite exploded as quickly as we’d hoped</em></strong><em>. </em><strong><em>The distribution advantages of Twitter/Periscope and Facebook Live drew more early users to them away from us and we were not able to grow as quickly alongside as we had planned. </em></strong><em>Among our many investments in that time, we built a few key features we believed could help us differentiate and bring new live content to life including Developers API, our GoPro integration last August (first ever live streaming!) and our Cameo feature which brought watchers into the live broadcast.</em></p><br><p><em>I want to share a few thoughts on what our team believes has been happening in the live video space over the past year, as well as some decisions we have made to focus the company for our best opportunity going forward. We are investing in a new product that we think addresses some of the challenges and furthers our vision of bringing mobile live video to everyone the world.</em></p><br><p><strong><em>While live video has become an interesting feature on top of Twitter and Facebook, it hasn’t yet developed into a self-sustaining new network as we hoped we would do with Meerkat.</em></strong> <strong><em>Our assumption was that by reducing broadcaster’s cost to broadcast to zero (no equipment, etc) we would be able to create a whole new class of live broadcasters like YouTube did with video and YouTubers. We always believed that it would take a lot of time, but we hoped we’d see more positive signs a year later</em></strong><em>. One thing we have learned is there is a very high emotional cost to being entertaining in a live format, and bringing on enough of a live audience to make it worthwhile is challenging too.</em></p><br><p><em>So far, the value proposition of being live is just not clear to people who are not celebrities/media/news. If you are one of them (and particularly if you have an existing audience on Facebook or Twitter), there is clear value in occasionally going live as a new way to bring content to your audience or interact with them. This is especially true around existing live events with behind the scenes content, etc. But for most regular people — it has been hard to figure out when or even why to go live. It’s different than sharing photographs — think of it this way: before Instagram, people already knew what constituted a beautiful photo and tried to take them. With live video no one really knows what “good” live video they can create is.</em></p><br><p><em>Given all of this, 1-to-many mobile live video is still in a state of infancy and a lot of its success depends on these media, stars, or influencers. Their main currency is audience and viewership. </em><strong><em>As long as we are competing on those with Twitter/Periscope and Facebook Live, we don’t think the current Meerkat product is set up to win</em></strong><em>. All of these platforms are struggling to create repeat broadcasters at a growing rate and the viewership isn’t much higher today than we thought it was last summer. With a large media team and paying content rights, we believe we could have kept attracting audience at some levels, (we had some great moments with YouTubers like Michelle Phan, exclusive content like Discovery Channel Shark Week, and even made for Meerkat shows by publishers such as Hulu, The Weather Channel, and TMZ) but it didn’t feel sustainable. Facebook and Twitter were able to leverage their advantages here.</em></p><br><p><em>There is a bright spot to all of this. We found the best Meerkat moments happened when people who knew each other (either in person or online) came together live and interacted in realtime. We saw this in the conversations when the threads would go on and on and on. We especially saw this in cameo when broadcasters were able to see their audience and interact in a more human way, people passed around the camera for a campfire chat session. And we saw many of these groups have the best repeat behavior of anyone.</em></p><br><p><strong><em>With the support of our board and the enthusiasm of the entire team, we began building a new product in October around this concept and are feeling good about its potential. </em></strong><em>At the same time, we’ve kept Meerkat running and stable and plan to monitor the network for anything that begins to draw new attention.</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>FLICKR</p><br><p> </p><br><p>YAHOO / TUMBLR</p><br><p> </p><br><p>Yahoo introduces its own Yahoo ESports Hub, providing live coverage of competitive gaming events and producing video content under the Yahoo Sports banner.</p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>PEACH</p><br><p> </p><br><p>FOURSQUARE</p><br><p> </p><br><p>GENERAL</p><br><p> </p><br><p>Amazon Fire recall (UK / Ireland) <a rel="nofollow" href=""></a></p><br><p> </p><br><p>UNCONFIRMED…</p><br><p>EE & 02 have started without notice to charge you for adding emojis onto your text, and billing you up to 40p a go as a MMS message.</p><br><p>You won't be charged if it's sent via iMessage or whatsapp but the only way to stop your iphone from converting a message automatically into a MMS is to go into settings and turn MMS off on your iPhones. </p><br><p>Let your friends know as I reckon there's going to be some huge bills received until people realise.</p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://60772CAA-AE16-421C-A5A3-9AE8B78BC98D/Pasted%20Graphic_1.tiff" alt="Pasted Graphic_1.tiff" /></p><br><p> </p><br><p>Do you like our podcast? If you want to help spread the word, here are 6 ways to help</p><br><p> </p><br><ol><br><li>Follow us on Twitter</li><br><li>Like our Devology Facebook page</li><br><li>Retweet / share our content often</li><br><li>Tell people about Social Scheduler at every opportunity (<a rel="nofollow" href=""></a>)</li><br><li>Listen to our podcast and share it with others (<a rel="nofollow" href=""></a>)</li><br><li>Leave reviews on Stitcher and iTunes (we don’t have any yet)</li><br><li>Request a referral link (soon this will be beefed up more)</li><br></ol><br><p> </p><br><p>If you haven’t tried Social Scheduler yet, then why not?! There’s a free plan, if you use no more than two social media accounts and don’t need to schedule more than a month in advance.</p><br><p> </p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>

Episode 22 Black Lives Matter | Startup & Marketing 2016/02/29, 00:45
Episode 22 Black Lives Matter | Startup & Marketing

<p>Episode 22 Black Lives Matter | Startup & Marketing</p><br><p><strong>JUMP AHEAD? - Social Media News: 8m 22s</strong></p><br><p><br /> Within this episode we discuss the following:</p><br><p> </p><br><p><strong>Catch-up</strong></p><br><p> </p><br><p>Almost healthy?</p><br><p> </p><br><p>2p - any change yet?!</p><br><p> </p><br><p>After using the Facebook emoticon option for ‘liking’ posts (by long-holding like), I’ve tried it for nearly a week now, I generally like the idea, but I think the visualisation of how many people like, love, find-funny, etc is lacking.  You have to drill into the post and then into the stats before you can truly see the distribution, wouldn’t this be better as some sort of relative horizontal stacked bar chart with the emoticons within each bar segment relative to the other sections?</p><br><p> </p><br><p>Marketing - Off to see Jodie in Lewes tomorrow.</p><br><p> </p><br><p><strong>Product Updates</strong></p><br><p> </p><br><p>Social Scheduler</p><br><p> </p><br><p>Instagram mobile app - Hope to resume on Tuesday, interestingly Microsoft have now bought Xamarin - the same company that provides the software development kit that Devology is using to make our Social Scheduler App.</p><br><p> </p><br><p>Google+ integration</p><br><p> </p><br><p>Marketing Efforts</p><br><p> </p><br><p>Progress on this?… Drip email marketing</p><br><p> </p><br><p>Other Work</p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p>FACEBOOK / INSTAGRAM / WHATSAPP</p><br><p> </p><br><p>What’s App will stop supporting most BlackBerry devices, Nokia S40, Symbian S60 and Android 2.1 and 2.2 and Windows 7.1 by the end of 2016, because the phones don’t provide the platforms don’t offer the kind of capabilities WhatsApp need to expand their apps features in the future.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>We mentioned the UK guy last week who had a suspended sentence, apparently he’s back in court for re-sentencing - maybe his solicitors wording on Facebook wasn’t good enough ;-)   The judge had them back in court and said ”the only reasonable inference was they thought they had somehow fooled and misled the court.”, so… the judge decided to un-suspend the prison sentences and the brothers must now serve their two years.</p><br><p> </p><br><p>Mark Zuckerberg has been caught saying whilst in Germany receiving an award for entrepreneurial spirit from German publisher Axel Springer that the more content we put out there, the more we’ll care about others, he said "Facebook's mission, and what we really focus on giving everyone, is the power to share all of the things that they care about, what they're thinking about, what they're experiencing on a day-to-day basis," he said. "And the idea is that if everyone has the power to share those things, then that makes the world more understanding."</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>Mark Zuckerberg has had another word with his staff, for defacing “black lives matter” slogan on the walls at its Menlo Park, California headquarters.  Apparently staff had changed the “black lives matter” slogan to “all lives matter” but Mark said “Despite my clear communication at Q&A last week that this was unacceptable...this has happened again," Zuckerberg also wrote "I was already very disappointed by this disrespectful behaviour before, but after my communication I now consider this malicious as well.”.  Zuckerberg has expressed support for the Black Lives Matter movement, which campaigns against racial discrimination and police brutality. He encouraged employees to attend a town hall next week to learn about the movement.  Zuckerberg said the company is investigating the incidents and described it as "a deeply hurtful and tiresome experience for the black community and really the entire Facebook community."</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p> </p><br><p>TWITTER / PERISCOPE</p><br><p> </p><br><p>LINKED IN</p><br><p> </p><br><p>PINTEREST</p><br><p> </p><br><p>GOOGLE / YOUTUBE </p><br><p> </p><br><p>YouTube has a custom blurring tool for video creators, </p><br><p><em>“Today, we’re launching a Custom Blurring tool on YouTube that lets creators do just that. With this new Enhancements feature, available on desktop versions of YouTube, you can blur any object in your video, even as it moves. Whether you want to blur sensitive information such as a license plate or cover up a wardrobe malfunction without reshooting an entire scene, the new Custom Blurring tool will let you blur objects throughout your video, right within YouTube.”</em></p><br><p> </p><br><p><em>“Choose the video that you want to edit and select Custom Blurring within the Blurring Effects tab of our Enhancements tool. Simply draw a box around whatever it is you want to blur. The Custom Blurring tool will automatically blur that object as it moves throughout the video, using our new innovative technology that can analyze the motion of any video on the fly.”</em></p><br><p> </p><br><p><em>“At any time, you can move the blurred area, resize it and choose when the blur starts and stops. There is also a “Lock” option to blur something that doesn’t move at all. When you’re done making edits you can either save the changes as part of the same video or save a new copy, which also gives you the option to delete the original video.</em></p><br><p><em>While the use cases for this tool are vast, we built this feature with visual anonymity in mind. We wanted to give you a simple way to blur things like people, contact information or financial data without having to remove and re-upload your content.</em></p><br><p><em>YouTube is proud to be a platform where people around the world come to share their stories, whether it’s the first time a loved one learned how to ride a bike, or a first-hand recording of an important human rights issue. We hope this new tool helps you to tell your stories on YouTube, and continue to experiment with your creativity and expression. We have no doubt you will.”</em></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Google+ have rolled out improvements that will help make Google+ an ever better place to connect around shared interests, in particular </p><br><ul><br><li>Ability to load websites faster</li><br><li>Community moderators can now see flagged content for review in one place</li><br><li>It’s easy to delete multiple items from the Activity Log</li><br><li>See a filtered view of unread notifications and other updates (all, unread, other)</li><br></ul><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>SNAPCHAT</p><br><p> </p><br><p>PERISCOPE</p><br><p> </p><br><p>FLICKR</p><br><p> </p><br><p>YAHOO / TUMBLR</p><br><p> </p><br><p>PEACH</p><br><p> </p><br><p>FOURSQUARE</p><br><p> </p><br><p>GENERAL</p><br><p> </p><br><p>Apple - smaller 4-inch iPhone SE and 9.7 inch iPad pro models on the 21st?!</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Survey shows Zuckerberg is the most known, liked AND disliked tech CEO.  Interestingly the same survey reports that 51 percent of registered voters believe that Apple should unlock the phone, while 33 percent are opposed (16 percent don't know or care).  Even more interesting is that when respondents read some of the arguments from Apple, the respondents became more likely to support Apple.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>ISIS supporters threaten Mark Zuckerberg (Facebook) and Jack Dorsey (Twitter) for their efforts in combatting terrorist activities on their social networks and currently Twitter has declined to comment and Facebook didn’t respond to a request for comment with CNet.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Baidu apps found to be ‘leaking’ personal data</p><br><p>The latest report found several security and privacy shortcomings in the Baidu code.</p><br><p>Some data, including GPS coordinates and search terms, is sent in plain text.</p><br><p>In addition, the protections added to other forms of information, such as unique device IDs, could easily be broken.</p><br><p>Poor protection of apps made with the kit also made users "susceptible" to fake updates that could give an attacker access to a phone or a Windows computer.</p><br><p>The research team also found problems with how Alibaba's browser handles personal data</p><br><p>"The transmission of personal data without properly implemented encryption can expose a user's data to surveillance," said the authors in their report.</p><br><p>Worryingly, they added, users would have no warning that the data was being transmitted or gathered.</p><br><p>"The leakage of such user data is particularly problematic for individuals who use these applications and their devices to engage in politically sensitive communications," said the report.</p><br><p>"It's either shoddy design or it's surveillance by design," Ron Deibert, director of the Citizen Lab, told Reuters.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>Do you like our podcast? If you want to help spread the word, here are 6 ways to help</p><br><p> </p><br><ol><br><li>Follow us on Twitter</li><br><li>Like our Devology Facebook page</li><br><li>Retweet / share our content often</li><br><li>Tell people about Social Scheduler at every opportunity (<a rel="nofollow" href=""></a>)</li><br><li>Listen to our podcast and share it with others (<a rel="nofollow" href=""></a>)</li><br><li>Leave reviews on Stitcher and iTunes (we don’t have any yet)</li><br><li>Request a referral link (soon this will be beefed up more)</li><br></ol><br><p> </p><br><p>If you haven’t tried Social Scheduler yet, then why not?! There’s a free plan, if you use no more than two social media accounts and don’t need to schedule more than a month in advance.</p><br><p> </p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>

The shakespeare episode | The Startup & Marketing Podcast from Devology 2016/02/25, 15:25
The shakespeare episode | The Startup & Marketing Podcast from Devology

<p style="text-align: center;"><span style="font-size: 12pt;"><strong>JUMP AHEAD ? - Social Media News: 25m 12s</strong></span></p><br><p style="text-align: left;"><br /><span style="font-size: 8pt;"> Within this episode we discuss the following:</span></p><br><p style="text-align: left;"> </p><br><p><strong>Catch-up</strong></p><br><p> </p><br><p>Headaches & colds - 10 days Rob, similar for Michael, everything behind schedule :-(</p><br><p> </p><br><p>2p incident</p><br><p> </p><br><p>Marketing - Meeting with Victoria this morning in Brighton, with a 2nd tentative meeting with Jodie in Lewes, but I received a message saying that Victoria couldn’t make it, because she had been hospitalised, so I messaged Jodie and headed straight to Lewes in the hope that she could make an earlier appointment, my Sat Nav however took me to the wrong ‘High Street’ (about 30 minutes in the wrong direction), so I corrected the journey, finally parked the car, payed my car-park fee, rushing to get to Jodie, then noticed an email from Victoria saying she was looking forward to seeing me shortly, in Brighton!  I jumped back in the car (£2 down) and headed to Brighton to honour my original meeting!  About an hour later I had a text from Jodie saying that she had only just received my message and would I still be up for it?  What? Who had been hospitalised?  It turns out a third marketing person, Daniel had emailed me and somewhere along the lines I had assumed the wrong person.  What a day.  Due to the delays reaching Brighton I couldn’t see Jodie, so I’m hoping to see her in a couple of weeks time.</p><br><p> </p><br><p>Remember Ghostbusters?  The new trailer is out and it gives nothing away <a rel="nofollow" href=""></a></p><br><p> </p><br><p><strong>Product Updates</strong></p><br><p> </p><br><p>Social Scheduler</p><br><p> </p><br><p>New Relic - Startup pricing AWS micro $17</p><br><p> </p><br><p>Instagram mobile app - started Monday (originally said Tuesday), 1 1/2 days before falling ill!</p><br><p> </p><br><p>Email users when errors sending messages, or when oAuth token problems, or an account is coming up for expiry.</p><br><p> </p><br><p>Google+ integration also starting in parallel - awaiting approval (bad, bad, bad form!)</p><br><p> </p><br><p>Marketing Efforts</p><br><p> </p><br><p>Discussions with multiple Marketing consultants, to see whether there’s any way we can partner up with marketing specialists.</p><br><p> </p><br><p>Progress on this?…</p><br><p>Next week I plan to look at email marketing tools, in particular drip-marketing campaigns</p><br><p> </p><br><p>Onboarding - how to complete registration, how to add your social media accounts, how to schedule your first message, bulk-uploading, etc</p><br><p> </p><br><p>Upgrade free to basic / pro</p><br><p> </p><br><p>Emails to ask for feedback when someone cancels / deletes a social scheduler account</p><br><p> </p><br><p>Other Work</p><br><p> </p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p>FACEBOOK / INSTAGRAM / WHATSAPP</p><br><p> </p><br><p>Facebook has a hidden chess game, you can invoke it by typing @fbchess play when you’re in a conversation, but you have to type text commands for everything.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook Messenger optionally gift-wrapped your Valentine messages.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook are creating image recognition technology to create high resolution population density maps (to within 10m), using neural networks trained to quickly determine whether or not buildings were present or not in satellite images.  The purpose is to enable Facebook to determine which areas need better internet access, what technologies would work best and could help with disaster handling too.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Mark Zuckerberg made a surprise appearance at the Samsung Galaxy S7 keynote to explain how putting a VR headset on can be social, he said "Pretty soon, we're going to live in a world where everyone has the power to share and experience whole scenes, as if we're there in person”, he also announced the creation of a dedicated VR team - although Devology mentioned this a few weeks ago in our news!</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook make Gear VR videos clearer and faster to load, by using ‘dynamic streaming’ resulting in VR videos that are higher quality and more data efficient on the lightweight device.  "Dynamic streaming" requires Facebook to process and store all of its videos in multiple resolutions. It only shows the best version for the spot you're actually looking at -- the rest is a lower resolution file that's automatically swapped out as you look left and right. "By doing this, we've quadrupled the resolution quality of 360 streaming video in VR, while reducing the amount of required bandwidth by four times,"</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook Messenger</p><br><p>Messenger users on Android can now switch from one account to another using a single device. You can add accounts to Messenger via a new Accounts section in Settings, and you don't need to be on Facebook in order sign in.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook makes it easier for Brits to report suicidal posts as part of the built in ‘Report post’ feature</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>A leaked document indicates that we should get ready for ads in Facebook messenger, users who've <strong>voluntarily</strong> messaged a company could open themselves up to the spam as early as this April</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook Live Video is rolling out internationally</p><br><p>To check whether you have the livestreaming tool, select Update Status at the top of your News Feed and hit the new Live Video icon (it should display a banner notifying you of its existence). You'll then be able to choose who you want to share your stream with and add a description before broadcasting it to the world.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Taking of video, Instagram is now going to show you how many people have viewed your video, within the next several weeks.  It will only count if the video has been played more than 3 seconds, in other words, if you scroll past a video it will not count.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook Instant Articles are extending the number of publishers who can use the tool, as of April Facebook is opening it up to any publisher interested in leveraging it.  This will mean more news articles directly within Facebook so you’ll probably spend more time within it and this will lead to more money through ads to Facebook.  On that note - Robs shares are back up 5 1/4% for Facebook and 12% for Amazon.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook Instagram has added two factor authentication but is rolling it out ‘slowly’.  Two factor authentication usually means that if you attempt to login (especially from a new device) you’ll receive an SMS text with a code that you must also enter.  However, TechCrunch have reported that it behaves somewhat differently to that, instead Instagram gave people reset codes that they had to screenshot or write down when they activated the feature.  This just seems too bizarre and I wouldn’t be surprised if this changes.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Instagram - if you want to know how to swap accounts, see the URL in our show notes (Android)</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>If you had been caught selling drugs (cannabis) and get a two year suspended sentence, you might be a little appreciative that your not in jail, perhaps humble.   But no, a UK man decides to ‘diss the judge’ on social media, he said </p><br><p> </p><br><p><em>"Cannot believe my luck 2 year suspended sentence beats the 3 year jail yes pal! Beverly Lunt go suck my ****," he posted. The status update has since been removed.</em></p><br><p> </p><br><p>and then followed that up on Facebook with</p><br><p> </p><br><p><em> "I want to say how sorry I am for what I wrote about Judge Lunt and my sentence. I was very lucky not to be sent to prison and I was very stupid to have written what I did. I want to say sorry to Judge Lunt and to anyone else who was upset or offended by my thoughtless post which I did not mean."</em></p><br><p> </p><br><p>Facebook is testing on Android SMS and multi-account support</p><br><p> </p><br><p><em>"At Messenger we are always trying to create new ways for people to communicate seamlessly with everyone," said a Facebook spokesperson. "Right now, we're testing the ability for people to easily bring all their conversations -- from SMS and Messenger -- to one place. It's a really simple way to get, see and respond to all your SMS messages in just one app. By choosing to access your SMS messages in Messenger, they're right alongside all the other enhanced features that Messenger offers."</em></p><br><p> </p><br><p>The likely reason why it’s Android only at this time is that I’m unaware of any API’s within Apple that will enable you to consume and certainly not post text messages without intervention from the user.</p><br><p> </p><br><p>As for multiple accounts they said<em> "Millions of people share phones with their family and friends. Until now, there hasn't been an easy way for people to access their individual Messenger accounts from shared devices. To address this, we've launched a feature on Android to enable multiple people to log in and use Messenger from a single phone."</em></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Do you find yourself joining many others to type ‘Happy Birthday’ on someone else’s timeline?   Facebook are now offering a birthday video cam that lets you quickly record a 15-second clip to celebrate a friend's birthday. The feature is only available on iOS for now.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook had issues with their Free Basics controversy, so they have announced a new infrastructure project to help the developing world get online.</p><br><p><em>"Today we're taking the next step by partnering with telecom companies to develop new technologies that will reduce the cost of building mobile networks all over the world," </em>Facebook is researching wireless networks that use extremely high-frequency millimeter-wave bands</p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Marc Andreessen a Silicon Valley investor and Facebook board member on Wednesday took to Twitter to apologize for a series of offensive tweets he posted the night before apparently referencing India's colonial history. The world's second-most populous country, with more than a billion people, was a British colony until 1947. Andreessen said he withdrew his comments "in full and without reservation."</p><br><p>Facebook CEO Mark Zuckerberg tried to distance himself from his board member. "I want to respond to Marc Andreessen's comments about India yesterday," wrote Zuckerberg on his Facebook page. "I found the comments deeply upsetting, and they do not represent the way Facebook or I think at all."</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook’s the ‘Sports Stadium’ was launched only in January and it looks like it struggled to keep up with the supper bowl, with 200 million posts people were getting post updates late, they vented on Twitter with posts such as </p><br><p> </p><br><p><em>"7 minutes of game time into the second half and @facebook sports stadium is still all posts about halftime,"</em></p><br><p> </p><br><p>Facebook said </p><br><p> </p><br><p>"Due to overwhelming traffic and activity, people visiting Facebook Sports Stadium during the Super Bowl may have experienced a delay with the scores and play-by-play information available in the Matchup and Stats tabs, or a problem with posting in the Friends tab"</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook make it harder to scroll past videos, they are rolling out a tool that automatically captions video ads, the hope is that you'll stop, even if briefly, to read what a promo is saying instead of skipping to the next post.  </p><br><p> </p><br><p>Hmm, don’t they get paid if someone ‘watches’ a video for more than 3 seconds, isn’t this just enough to boost their income!?</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>France is warning Facebook to stop moving its users data overseas, which is in violation of the countrys data protection act.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook emojis instead of likes</p><br><p><a rel="nofollow" href=""></a></p><br><p><img class="img-responsive" src="webkit-fake-url://1A135E96-84DB-4372-A07F-1A13433199AC/reaction+graphics.png" alt="reaction+graphics.png" /></p><br><p>TWITTER / PERISCOPE</p><br><p> </p><br><p>Last episode we heard Twitters Jack Dorsey say that he was absolutely 100% keeping Twitter ‘LIVE’, however, since then, we can now see that you’ll instead have a ‘what you missed’ summary that can be reverted back to the list timeline in an instant.</p><br><p> </p><br><p>In his blog post Twitter's Jahr said "We love it and think you will too," he wrote. "If you don' can easily turn it off."</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Within hours of the US Supreme Court Justice Antonin Scalia’s death, Twitter users had sent more than 650,000 tweets about him, with high praise from conservatives and the oppose from Liberals.  Apparently everyone is wondering how the Supreme Court vacancy will affect the coming political year, especially the presidential election.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Stephen Fry giving up on Twitter, isn’t this just yet another nail in the coffin when there are plenty of reports that Twitters user-base is stalling</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter is making customer service even better on Twitter with two simple tools, moving tweeters from tweets to direct messages and feedback seem key.</p><br><p> </p><br><p>1 - A simple way to start  a direct message - available now</p><br><p><em>Direct Messages are a great way for customers to have a private conversation with a business. Customer service conversations often start in Tweets, but then need to transition to a private channel when personal information is required. We’re making that transition as easy as a single click. A business can now add a deep link to their Tweets that automatically displays a call to action button, which allows the customer to send the business a Direct Message, quickly and easily.</em></p><br><p> </p><br><p>2 - Customer feedback - available over the next few weeks</p><br><p><em>We’re also announcing a new feature called Customer Feedback that enables people to privately share their opinions with a business after a service interaction.</em></p><br><p> </p><br><p><em>Care teams have told us they love the open-ended feedback they get from people via Tweets and Direct Messages, but they also need the ability to survey customers in a structured way to better measure and improve their service experience. Customer Feedback makes it easy for customers to share their feedback with a business after a customer service conversation. With this feature, businesses will be able to use two industry standard question formats: Net Promoter ScoreSM (NPS®) and Customer Satisfaction (CSAT).</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter helps you find the perfect GIF, it’s being rolled out over a few weeks, you will be able to click the GIF button when you compose a tweet or message and browse popular categories or search with a few keywords to find a GIF. You'll only be able to post one GIF at a time and you can't share a regular, not-moving photo and a GIF in the same tweet.  Giphy and Riffsy are providing the GIF search engine.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter plans to set up their ‘Twitter Trust & Safety Council’ to combat online abuse and more than 40 organisations are joining the council.  The groups in the council include:</p><br><p> </p><br><ul><br><li>Safety advocates, academics and researchers focused on children, media and efforts to create a kinder Internet.</li><br><li>Grassroots groups that use Twitter to build up and rally followers.</li><br><li>Community groups seeking to stop harassment and bullying, as well as those focused on mental health and suicide prevention.</li><br></ul><br><p> </p><br><p>A Twitter spokesman said the company hopes the council will enable it to tackle "issues more efficiently and quickly."</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>LINKED IN</p><br><p> </p><br><p>PINTEREST</p><br><p> </p><br><p>GOOGLE / YOUTUBE </p><br><p> </p><br><p>YouTube wants to attract more acts to it’s ad-free Red Subscription plan, to help with this they have acquired BandPage - it’s a independent platform for musicians.  The purchase is probably a way to attract new bands and customers.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>YouTube is now using notifications to pass recommendations with the ability to turn them off.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>YouTube RED is now showing those original shows we talked about a few weeks ago, in particular A trip to unicorn island, Lazer team, Scare PewDePie, Dance Camp</p><br><p> <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Google is shutting down Picasso in exchange you’ll use their Photos app instead.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>SNAPCHAT</p><br><p> </p><br><p>Snapchat is apparently planning to let you subscribe to Discover channels, so for example when CNN or ESPN posts a new video, you’ll get to know about it.  The company isn't confirming anything, but Snapchat is reportedly aiming to launch subscriptions as early as May.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>SnapChat wants users to pay to make their own Geo Filters, from £5.  The minimum geofenced area starts at 20,000 feet; a portion of city block or enough to cover a business location. You can expand that sizing up to 5 million square feet, which Snapchat says will be enough to cover several city blocks. As for timing, you can have the filter live for anywhere from an hour up to 30 days.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>PERISCOPE</p><br><p> </p><br><p>FLICKR</p><br><p> </p><br><p>YAHOO / TUMBLR</p><br><p> </p><br><p>Because we have discussed Yahoo a lot in the past, I just wanted to update you with the fact they are killing digital magazines and  laid off its Tech publication's editor-in-chief.   Yahoo media division's global editor-in-chief Martha Nelson announced on Tumblr that most of its digital magazines, particularly Yahoo Food, Health, Parenting, Makers, Travel, Autos and Real Estate, are shutting down  -- News, Sports, Finance and Lifestyle will carry on.  This has been blamed on a 16.5% active-user drop on the Yahoo homepage.  I took a quick look and it does feel like a somewhat dated style which doesn’t help.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Poor ol’ Yahoo isn’t having much luck ..</p><br><p> </p><br><p>Indonesia blocks Tumblr because it hosts pornography</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>PEACH</p><br><p> </p><br><p>FOURSQUARE</p><br><p> </p><br><p>GENERAL</p><br><p> </p><br><p>Twitter and Facebook support Apple with its fight against the FBI - it’s all about not introducing backdoors into the operating system software, enabling the FBI to gather the intelligence it needs, that would be fine, but leaves massive security holes for hackers.</p><br><p> </p><br><p>Steve Wozniak, co-founder of Apple has also come out with strong support for Apples case.</p><br><p> </p><br><p>However, it would seem the FBI don’t give up easily and could use dead suspects fingerprints to unlock iPhones!</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Skype</p><br><p> </p><br><p>This is an interesting development, Skype is adding group video calling supporting up to 25 participants in their Android and iOS apps (interesting - wheres the Microsoft mobile version!?), initially Northern America and western europe, with full worldwide support by the end of February. </p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>This is late news, but Skype helped with valentines day with a special ‘love’ tab, and enabled you to record a video message with floating hearts.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>Do you like our podcast? If you want to help spread the word, here are 6 ways to help</p><br><p> </p><br><ol><br><li>Follow us on Twitter</li><br><li>Like our Devology Facebook page</li><br><li>Retweet / share our content often</li><br><li>Tell people about Social Scheduler at every opportunity (<a rel="nofollow" href=""></a>)</li><br><li>Listen to our podcast and share it with others (<a rel="nofollow" href=""></a>)</li><br><li>Leave reviews on Stitcher and iTunes (we don’t have any yet)</li><br><li>Request a referral link (soon this will be beefed up more)</li><br></ol><br><p> </p><br><p>If you haven’t tried Social Scheduler yet, then why not?! There’s a free plan, if you use no more than two social media accounts and don’t need to schedule more than a month in advance.</p><br><p> </p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>

Episode 20 Happy Valentines Day... To ME! 2016/02/08, 01:20
Episode 20 Happy Valentines Day... To ME!

<p><strong>JUMP AHEAD...</strong></p><br><p><strong>Social Media News: 15m 14s</strong></p><br><p> </p><br><p>Show Notes...</p><br><p>Welcome to Episode 20 of "The Startup & Marketing Podcast - from Devology” where we discuss our startup, our marketing experiences and social media news!</p><br><p>Within this episode we discuss the following:</p><br><p><strong>Catch-up</strong></p><br><p>Happy Valentines, to me - Apple TV</p><br><p><strong>Product Updates</strong></p><br><p>Social Scheduler</p><br><p>Reliability update - it broke again, but we applied some more changes and it’s stable as a rock again</p><br><p> </p><br><p>JAXRS (restful web-services) logging</p><br><p>Googles WebUtilities removed</p><br><p>Removal of older Mongo driver</p><br><p>Newer mongo uber driver</p><br><p>New Relic instrumentation</p><br><p> </p><br><p>Twitter have reported a few more replies of ‘our servers are too busy at the moment, please try later’, most likely this is related to the Super Bowl.</p><br><p> </p><br><p>Instagram mobile app - definitely starting Tuesday</p><br><p> </p><br><p>Google + integration also starting in parallel.</p><br><p> </p><br><p>Marketing Efforts</p><br><p> </p><br><p>Next week I plan to look at email marketing tools, in particular drip-marketing campaigns</p><br><p> </p><br><p>Onboarding - how to complete registration, how to add your social media accounts, how to schedule your first message, bulk-uploading, etc</p><br><p> </p><br><p>Upgrade free to basic / pro</p><br><p> </p><br><p>Emails to ask for feedback when someone cancels / deletes a social scheduler account</p><br><p> </p><br><p>Other Work</p><br><p> </p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p>FACEBOOK / INSTAGRAM / WHATSAPP</p><br><p> </p><br><p>Instagram launches ‘Shield 5’ - it’s first original video series directed by Hello Carter's Anthony Wilcox.  But wait… Instagram has a 15 second video limit doesn’t it?  Yes, but with 28 episodes spread out over the month, you’ll have a show thats a combined length of…. 7 minutes!  </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Happy Friends Day!</p><br><p> </p><br><p><em>Thursday February 4, marks Facebook’s 12th birthday.  “Each year we recognize this day as Friends Day and invite the world to celebrate and reflect on the importance of connecting.</em></p><br><p> </p><br><p><em>When people connect, powerful things happen and lives are changed. We see this on Facebook every day, whether it’s an exchange with an old friend that brings a smile to your face or a new connection that changes your life path, or even the world.</em></p><br><p> </p><br><p><em>To celebrate, we are releasing an updated degrees of separation statistic, highlighting inspiring stories about the power of friendship, and launching new products to further encourage our community to rally around their friends today.</em></p><br><p> </p><br><p><em>Facebook Community Continues to Grow Closer </em></p><br><p><em>We know that people are more connected today than ever before. Over the past five years, the global Facebook community has more than doubled in size. Today we’re announcing that during that same time period, the degrees of separation between a typical pair of Facebook users has continued to decrease to 3.57 degrees, down from 3.74 degrees in 2011. This is a significant reflection of how closely connected the world has become.</em></p><br><p> </p><br><p><em>Introducing Friends Day Videos </em></p><br><p><em>To help our community celebrate the importance of friendship, we’re delivering a personalized Friends Day video to millions of people around the world. These videos stitch together special moments with your friends in a short film that can be edited and shared. People can view their video at the top of News Feed, or by clicking “Watch Yours” below a friend’s Friends Day video.</em></p><br><p> </p><br><p> </p><br><p><em>Telling Stories of Friendship</em></p><br><p><em>Friends Day is also an occasion to celebrate extraordinary stories about the power of friendship. GirlCrew, a Facebook group originally created in Dublin, empowers women to find friends and organize events in their area. There are now 22,000 people in GirlCrew Facebook groups in more than 40 cities worldwide. Earlier this week, we hosted an intimate Friends Day event where 18 members of the Facebook community with incredible stories, including GirlCrew, were invited to come to our Menlo Park headquarters.</em></p><br><p> </p><br><p><em>Best Friends and Friendship Sticker Packs</em></p><br><p><em>To give people a fun way to show friends they care, we’re releasing two sticker packs called “Best Friends” and “Friendship.” These packs are now available to download for free in the Sticker Store, which can be accessed in Messenger or at</em></p><br><p> </p><br><p><em>This Friends Day, take a moment to connect with your friends, share your Friends Day videos, and post using the hashtag #friendsday.”</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook are deleting business pages of medical marijuana dispensaries, for violating Facebooks terms of service.  When asked for comment, a Facebook spokesperson told Engadget, "These pages have been removed for violating our Community Standards, which outline what is and is not allowed on Facebook. Here is a link to our standards."</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Research at Facebook has shown that the 6 degrees of separation have shrunk in the past five years, in 2011 it was calculated by Facebook at 3.74 and now 3.57; we’ve grown more interconnected, thus shortening the distance between any two people in the world.</p><br><p> </p><br><p>Rob has 3.44 degrees of separation</p><br><p>Michael has ?? </p><br><p> </p><br><p>Find out yours by following this link, in addition it breaks down the algorithm that they have used to <strong>calculate</strong> the degrees of separation…</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Instagram multiple-account support is now available on iOS… at least to some iOS users!  It was seen back in November for Android by downloading a special APK to take advantage.  </p><br><p> </p><br><p>The question for Social Scheduler is “Will this be supported through the intent API’ </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Instagram are introducing 60-second video ads (up to 30 seconds was already available), with this comes more revenue for Facebook (yes Rob will be keeping his shares in).  According to Engadget <em>‘The way the company handles ads isn’t as intrusive as something like YouTube — as a user, you do’t have to wait to scroll past and see what your followers have been posting — but the nature of the feed means it’s still hard to ignore them completely’</em></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>TWITTER / PERISCOPE</p><br><p> </p><br><p>Twitter conversations are going to be easier in their own window, rather than a modal popup; you’ll be able to have multiple conversations going at the same time with different people.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>There have been lots of reports recently that Twitter are planning changes to your timeline (<a rel="nofollow" href=""></a>), so it’s no longer in order of newest to oldest, but sorted by what might interest you instead.  Well, Jack Dorsey, CEO of Twitter says that it’s just a rumour…</p><br><p><img class="img-responsive" src="webkit-fake-url://13B2CB2E-EDA0-4310-A7DC-004DE26DD1F8/Pasted%20Graphic.tiff" alt="Pasted Graphic.tiff" /></p><br><p> </p><br><p>He followed this up with </p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://13B2CB2E-EDA0-4310-A7DC-004DE26DD1F8/Pasted%20Graphic%201.tiff" alt="Pasted Graphic 1.tiff" /></p><br><p> </p><br><p>To re-iterate </p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://13B2CB2E-EDA0-4310-A7DC-004DE26DD1F8/Pasted%20Graphic%202.tiff" alt="Pasted Graphic 2.tiff" /></p><br><p> </p><br><p>Not convinced?</p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://13B2CB2E-EDA0-4310-A7DC-004DE26DD1F8/Pasted%20Graphic%203.tiff" alt="Pasted Graphic 3.tiff" /></p><br><p> </p><br><p>Originally Engadget ran a poll to see what the reaction was to the original reports</p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://13B2CB2E-EDA0-4310-A7DC-004DE26DD1F8/Pasted%20Graphic%204.tiff" alt="Pasted Graphic 4.tiff" /></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter have been experimenting with animated GIF support in Twitter, for select use, not just for injecting existing animated cat GIFs from the internet, but it sounds like Twitter could partner up with consumer and entertainment brands, such as the Super Bowl to inject trending and GEO located GIFs.  Brands could prepared some GIF’s in advance, or curate special replay GIFs ready for people to inject into their timeline effortlessly.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter have written a blog titled ‘Combating violent extremism’, in it they highlight that they condemn the user of Twitter to promote terrorism and they since mid 2015 they have suspended over 125,000 accounts for threatening or promoting terrorist acts, primarily related to ISIS.</p><br><p> </p><br><p>Twitter have employed more staff, use a proprietary spam-fighting tool-set and co-operating with the FBI.  Twitter have partnered with counter extremist organisations and attended government-convened summits on extremism. </p><br><p> </p><br><p>The two last paragraphs contain the most value…</p><br><p> </p><br><p>As an open platform for expression, we have always sought to strike a <strong>balance between the enforcement of our own Twitter Rules covering prohibited behaviors, the legitimate needs of law enforcement, and the ability of users to share their views freely – including views that some people may disagree with or find offensive</strong>.</p><br><p> </p><br><p>As many experts and other companies have noted, <strong>there is no “magic algorithm” </strong>for identifying terrorist content on the internet, so global online platforms are forced to make challenging judgement calls based on very limited information and guidance. In spite of these challenges, we will continue to aggressively enforce our Rules in this area, and engage with authorities and other relevant organizations to find solutions to this critical issue and promote powerful counter-speech narratives.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>LINKED IN</p><br><p> </p><br><p>LinkedIn stock have dropped more than 40% based on results for it’s fourth quarter.</p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://13B2CB2E-EDA0-4310-A7DC-004DE26DD1F8/Pasted%20Graphic%205.tiff" alt="Pasted Graphic 5.tiff" /></p><br><p> </p><br><p>Unfortunately Robs Amazon and Facebook shares are down too - I should have sold them when I was up last week! I would be tempted to purchase some Linked In shares now that they more attractive, however, given that they only charge for premium features like advanced search and messaging strangers - hardly enough to make me want to sign up, so until I feel the desire, I’m not going to invest.</p><br><p> </p><br><p>PINTEREST</p><br><p> </p><br><p>GOOGLE / YOUTUBE </p><br><p> </p><br><p>More content is being added to YouTube ‘Red’ (subscribers pay), three films and one series will make their debut, all from YouTube creators, such as PewDiePie and his ‘reality adventure’ series Scare PewDiePie.  </p><br><p> </p><br><p>Scare PewDiePie: In this reality-adventure series from the creator and executive producers of The Walking Dead at Skybound Entertainment and Maker Studios, experience thrills, chills and laughter as PewDiePie encounters terrifying situations inspired by his favorite video games.</p><br><p> </p><br><p>Sing It!: From Fine Brothers Entertainment and Mandeville Films comes SING IT!, a scripted comedy that lovingly satirizes the reality singing competitions that have become a centerpiece of pop culture.</p><br><p> </p><br><p><strong>Lazer Team:</strong> In this feature-length action-comedy from Rooster Teeth and Fullscreen Films, four small-town losers stumble upon an alien ship carrying a mysterious cargo, leading to a battle to save Earth from an all-powerful enemy.</p><br><p> </p><br><p><strong>A Trip to Unicorn Island</strong>: From the team at Astronauts Wanted, this feature-length movie gives fans an extraordinary look inside the life and journey of Lilly Singh as she embarks on a challenging 26-city global tour where she has to remember to practice what she preaches: happiness is the only thing worth fighting for.</p><br><p> </p><br><p><strong>Untitled Joey Graceffa project:</strong> In this all-new reality adventure series, Joey Graceffa brings together an ensemble of top YouTubers for a murder mystery they'll never forget. They'll form alliances to survive, but little do they know that most won't make it out alive.</p><br><p> </p><br><p><strong>360 Project from MatPat of Game Theory</strong>: YouTube educator and pop culture expert MatPat from The Game Theorists invites the audience to come along for the ride in an innovative new series and 360 VR experience. In each episode Matt explores the real-life science behind popular video games by throwing gamers into the high-stakes scenarios they play through every day, from water jetpacks to haunted pizzerias.</p><br><p> </p><br><p><strong>Single by 30</strong>: In this romantic drama series from Wong Fu Productions and New Form Digital, two high school best friends make a promise to get married if they’re still single at 30. A decade later, with 30 quickly approaching, their attempt at upholding their vow unfolds in unexpected ways. Starring Harry Shum, Jr. and Kina Grannis.</p><br><p> </p><br><p><strong>Untitled CollegeHumor project:</strong> Written by and starring the cast of CollegeHumor, along with special guests, this new anthology series will take a dark and comedic look at the absurdity of Internet culture.</p><br><p> </p><br><p><strong>*** PROBABLY THE MOST INTERESTING…</strong></p><br><p> </p><br><p><strong>Fight of the Living Dead</strong>: In an unprecedented social experiment reality show from Alpine Labs, Fight of the Living Dead takes popular YouTube talent and traps them in a frighteningly realistic zombie apocalypse. They must use their instincts and gaming skills to survive as they battle the elements for the ultimate prize of survival.</p><br><p> </p><br><p><strong>I Am Tobuscus: </strong>From the mind of Toby Turner, this scripted comedy explores the world of a self-involved YouTube creator pursuing bigger stardom. The show features original music, and satirizes the hilarious details of being an eccentric, new-age celebrity.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Google Hangouts are going to improve audio and video quality by using a direct peer-to-peer connection when possible, rather than connecting the call through one of Googles servers.</p><br><p> </p><br><p>It should be noted that using direct peer-to-peer between yourself and another person will reveal your IP addresses, which means that it is possible to approximate your location.</p><br><p> </p><br><p>Could this be just to improve video and audio quality, or because your skipping their servers, then perhaps it could be cost saving too?!</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>SNAPCHAT</p><br><p> </p><br><p>Justin Kan played a key role in pioneering livestreaming with his company Twitch, he’s now offering viewers a window into his life once more with his "lifecasting" exploits will make a comeback as a Snapchat channel.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>PERISCOPE</p><br><p> </p><br><p>FLICKR</p><br><p> </p><br><p>YAHOO / TUMBLR</p><br><p>Yahoo bought the Tumblr blogging platform for $1.1 billion in 2013, but it’s now lowered its valuation to $760 (down $230m from it’s previous $990m).</p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>Yahoo is laying off 1,700 staff (That’s 15% of its workforce) and closing five offices (Dubai, Mexico City, Buenos Aires, Madrid and Milan) with a target of reducing operating costs by $400m.</p><br><p> </p><br><p>In a statement CEO Marissa Mayer said, "today, we're announcing a strategic plan that we strongly believe will enable us to accelerate Yahoo's transformation. This is a strong plan calling for bold shifts in products and in resources."</p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://13B2CB2E-EDA0-4310-A7DC-004DE26DD1F8/Screenshot+2016-02-02+14.16.05.png.jpg" alt="Screenshot+2016-02-02+14.16.05.png.jpg" /></p><br><p> </p><br><p> </p><br><p>Yahoo was full of legacy businesses with a declining revenue stream. The ‘Mavens’ in the chart represents mobile, video, native and social, it shows a revenue source that has an "incredibly fast growth line of business.”.  She said Yahoo will focus on its top businesses, Search, Mail and Tumblr. It will also be even more bullish on mobile with upcoming changes to the sports and finance apps and the recent change to the search app.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>PEACH</p><br><p> </p><br><p>TINDER / GRINDR</p><br><p>Not going to cover going forwards</p><br><p> </p><br><p>FOURSQUARE</p><br><p> </p><br><p>GENERAL</p><br><p> </p><br><p>Stats: 20m subscribers, 75m users</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Do you like our podcast? If you want to help spread the word, here are 6 ways to help</p><br><p> </p><br><ol><br><li>Follow us on Twitter</li><br><li>Like our Devology Facebook page</li><br><li>Retweet / share our content often</li><br><li>Tell people about Social Scheduler at every opportunity (<a rel="nofollow" href=""></a>)</li><br><li>Listen to our podcast and share it with others (<a rel="nofollow" href=""></a>)</li><br><li>Leave reviews on Stitcher and iTunes (we don’t have any yet)</li><br><li>Request a referral link (soon this will be beefed up more)</li><br></ol><br><p> </p><br><p>If you haven’t tried Social Scheduler yet, then why not?! There’s a free plan, if you use no more than two social media accounts and don’t need to schedule more than a month in advance.</p><br><p> </p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>

Episode 19 Wobbly logins, Twitter sackings,'fat pigs,' 'dogs,' 'slobs' and 'disgusting animals’ and lots more 2016/02/03, 03:02
Episode 19 Wobbly logins, Twitter sackings,'fat pigs,' 'dogs,' 'slobs' and 'disgusting animals’ and lots more

<p>Welcome to Episode 19 of "The Startup & Marketing Podcast - from Devology” where we discuss our startup, our marketing experiences and social media news!</p><br><p> </p><br><p>JUMP AHEAD ? - Social Media News: 14m 30s</p><br><p><br /> Within this episode we discuss the following:</p><br><p> </p><br><p><strong>Catch-up</strong></p><br><p> </p><br><p>Stargate SG1 - No longer on Netflix!  Stargate Universe</p><br><p> </p><br><p>Learning the guitar - 10 lessons, TAB and Chord boxes… Just learned to strum the D Chord, open strings, left-handed.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p><strong>Product Updates</strong></p><br><p> </p><br><p>Social Scheduler</p><br><p> </p><br><p>Selections</p><br><p>Select all</p><br><p>Clear all</p><br><p>Remember selections when next login</p><br><p>Favourite Selections (save + quickly restore)</p><br><p> </p><br><p>Fixed problems with CSV upload problem with Excel adding additional quotations (quotation escaping) and odd symbols (was treating as UTF8 encoding but needed to be something else).</p><br><p> </p><br><p>Availability issues with Social Scheduler (can’t login, but messages sent successfully).  Was once every few days, then got as regular as every few hours.   Believe there was a memory leak around image and stream handling. Now fixed but monitoring closely including health check frequencies, draining timeouts, idle timeouts.</p><br><p> </p><br><p>AWS status.jsp - AJAX checking hilarities</p><br><p>Capture snapshot of memory every 60 seconds and charted</p><br><p>Stopped using UXM Site monitor</p><br><p>Added NewRelic monitoring and statistics</p><br><p> </p><br><p>Admin stuff - tidied up charts, reporting.</p><br><p> </p><br><p>Marketing Efforts</p><br><p> </p><br><p>Integration of TrustPilot, we already have three reviews from TrustPilot…</p><br><p> </p><br><p><strong>Rob Little</strong></p><br><p>“I now have a Social media strategy”</p><br><p> </p><br><p>“Maintaining a social media strategy was always scary and a step too far ... now it's easy to do and schedule. It can only get better! Thank you.”</p><br><p> </p><br><p><strong>Galaxy of Suns</strong></p><br><p>Worked, no issues. The 1 month limit for free accounts is a bit of a pain, but it works well.</p><br><p> </p><br><p><strong>Stephen Willis</strong></p><br><p>Best Social Scheduling App Around</p><br><p> </p><br><p>As a social media manager, I have tried many different social media tools out there, but had trouble finding one that I really liked. One day, after becoming frustrated with Hootsuite's poor customer experience, I found Social Scheduler. Since then, I have never turned back. Social Scheduler is easy to use and perfect for scheduling for multiple accounts and making sure that posts continue to go out regularly. The user interface is by far the best I have ever used and it makes scheduling faster and a much more enjoyable experience. The continued improvements show that they are dedicated to making Social Scheduler a quality tool and I look forward to using it for years to come.</p><br><p> </p><br><p>Other Work</p><br><p> </p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p>FACEBOOK / INSTAGRAM</p><br><p> </p><br><p>Facebook are opening a dedicated facility to Virtual Reality research for their Oculus Rift, a 20,000 square foot building. </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook live video - simplifies live streaming for everyone, it’s built in to the Facebook app, it was originally limited to celebrities and verified pages.  Currently iOS and Android on its way soon.  This is a real Meerkat and Periscope competitor, although limited to your immediate friend graph.</p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook has banned person-to-person gun sales, unless you are a licensed gun dealer.  The plan is to curb the lack of background checks.  </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook’s automated anti-spam system has been marking genuine news stories as spam, because of false positives.  We have a link that goes into details about a report stating that Facebook should really be able to tell the difference by now.  Facebook responded to the report by stating…</p><br><p> </p><br><p><em>"Every once in a while, though, people misunderstand one of these systems. They incorrectly believe that Facebook is restricting speech because we've blocked them from posting a specific link or from sending a message to someone who is not a friend. Over the years, these misunderstandings have caused us to be wrongly accused of issues ranging from stifling criticism of director Roman Polanski over his sexual abuse charges to curbing support for ending U.S. travel restrictions on Cuba to blocking opponents of same-sex marriage."</em></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook are considering ride-sharing features in their events page.  Currently you can specify whether you are “Going”, “Not Going”, or “Interested” in response to an event invite.  A patent application shows that you would have the option to say whether or not you plan to drive. If you do, you can input details as to how many passengers you can take, if you just want to offer a ride to friends and what time you'll be leaving.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Thriving Facebook sees big gains on mobile</p><br><p>More than 90 percent of the 1.59 billion Facebook's monthly active users access the service through a phone or tablet. That percentage also applies to the 1.04 billion people who use Facebook every day. The scale translated into big money in the last three months of last year. The company on Wednesday said 80 percent of the $5.6 billion it rang up in ads during the fourth quarter were shown on mobile devices.</p><br><p> </p><br><p>Oh and Robs shares are doing really well as a result of their latest results.  Up 9.79% +£790 (amazon up 17.56% +£185)</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook will launch emoticon reactions in a few weeks, so rather than ‘liking’ everything you can show sadness.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook’s COO Sheryl Sandberg says that one way to combat terrorist organizations such as ISIS on the internet could be to engage in a so-called "like" attack.</p><br><p>Sheryl gave an example of how German Facebook users "liked" a neo-Nazi Facebook page and then flooded it with positive messages. "What was a page filled with hatred and intolerance was then tolerance and messages of hope”, she also spoke about speaking against recruitment by ISIS.  Anyone else thinking about David Camerons hug-a-hoodie campaign?</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook are optimising 360 degree video for Virtual Reality by using Pyramid geometry instead of cube mapping, reducing the file sizes by 80 percent.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>How many of your Facebook friends are true friends, that you can rely on?  Apparently 4 out of 150…</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook News Feed - Using qualitative feedback to show relevant stories</p><br><p><em>“The goal of News Feed is to show you the stories that matter most to you. The actions people take on Facebook—liking, clicking, commenting or sharing a post—are historically some of the main factors considered to determine what to show at the top of your News Feed. But these factors don’t always tell us the whole story of what is most meaningful to you.</em></p><br><p> </p><br><p><em>As part of our ongoing effort to improve News Feed, we ask over a thousand people to rate their experience every day and tell us how we can improve the content they see when they check Facebook — we call this our Feed Quality Panel. We also survey tens of thousands of people around the world each day to learn more about how well we’re ranking each person’s feed. We ask people to rate each story from one to five stars in response to the question “how much did you want to see this story in your News Feed?” From this research using a representative sample of people, we are able to better understand which stories people would be interested in seeing near the top of their News Feed even if they choose not to click, like or comment on them — and use this information to make ranking changes.</em></p><br><p> </p><br><p><em>We saw through our research that people reported having a better News Feed experience when the stories they see at the top are stories they are both likely to rate highly if asked and likely to engage with.</em></p><br><p> </p><br><p><em>We are making an update to News Feed that combines these two signals. News Feed will begin to look at both the probability that you would want to see the story at the top of your feed and the probability that you will like, comment on, click or share a story. We will rank stories higher in feed which we think people might take action on, and which people might want to see near the top of their News Feed.</em></p><br><p> </p><br><p><em>How will this affect my Page?</em></p><br><p><em>The impact of these changes on a story’s distribution will vary depending on the composition of your audience and your posting activity. In general this update should not impact reach or referral traffic meaningfully for the majority of Pages; however, some Pages may see some increases in referral traffic, and some Pages may see some declines in referral traffic. Pages might see some declines in referral traffic if the rate at which their stories are clicked on does not match how much people report wanting to see those stories near the top of their News Feed. This update helps rebalance those two factors, so people are seeing relevant stories to them.</em></p><br><p> </p><br><p><em>In general, Pages should avoid encouraging people to take an action (such as encouraging lots of clicks), because this will likely only cause temporary spikes in metrics that might then be rebalanced by feed’s ranking over time. As this change takes effect, we’ll be learning about what possible factors or posting strategies may lead to increases or declines in referral traffic, and we are committed to communicating with our partners about those findings. Look for updates at our News Feed Best Practices page, and in the News, Media and Publishing Facebook group. Overall, Pages should continue to post things that your audience finds meaningful and continue using our Page post best practices.”</em></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook’s WhatsApp messenger hits 1 billion monthly users!</p><br><p>Almost one in seven people on Earth use Facebook's $19 billion messaging application</p><br><p> </p><br><p>1 Billion active users</p><br><p>42 Billion messages a day</p><br><p>1.6 Billion photos shared a day</p><br><p>1 billion groups</p><br><p>53 languages supported</p><br><p>250 million videos shared per day</p><br><p>57 engineers</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>TWITTER / PERISCOPE</p><br><p> </p><br><p>Social Scheduler was reporting a much higher than usual bounce rate of messages, where Twitter rejected our scheduled messages.  As it turned out Twitter was at fault and was down for a large number of users.  I could post the update to Facebook and LinkedIn, but of course I couldn’t let you know through Twitter.  After reading “Hatching Twitter”, it was evident that all the while Jack was CEO he didn’t deal with reliability very well and it was one contributing factor why he was ousted.  Is it just coincidence that he is back as CEO and the reliability has gone downhill? ;-)</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Dick Costolo, a former CEO of Twitter has announced that he’s starting a new business, with some software that ‘re-imagines the path to personal fitness’.  Interestingly he didn’t announce it in 140 characters or less, he cheated… by taking two screenshots on the iPhone of his Notes app.</p><br><p> </p><br><p>He said (refer to photos, or <a rel="nofollow" href=""></a>)…</p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://0148B055-DE2E-4DEC-81A0-2B1E212CFF6D/CZFvWTiVIAA-E4i.jpg" alt="CZFvWTiVIAA-E4i.jpg" /></p><br><p><img class="img-responsive" src="webkit-fake-url://0148B055-DE2E-4DEC-81A0-2B1E212CFF6D/CZFvg9QVAAAI1vW.jpg" alt="CZFvg9QVAAAI1vW.jpg" /></p><br><p> </p><br><p>Tesco, Sky, and Xbox among the first brand partners to test Promoted Moments in the UK</p><br><p> </p><br><p><em>In December, Moments launched in the UK as a new experience that surfaces the very best of Twitter through images, videos, and conversations. Following the test of Promoted Moments in the US, we’re now extending this to the UK with selected brand partners.</em></p><br><p> </p><br><p><em>There have already been some amazing stories told through Moments — rich in scope and variety — ranging from new planet discoveries to the best Come Dine With Me ever and the latest Transfer rumours. Moments take people to the heart of a story, and brands have always been behind some of the best creative integrations on the platform. That’s why we’re so pleased to be partnering with @Tesco, @SkyUK, and @xboxuk on the launch of Promoted Moments in the UK.</em></p><br><p> </p><br><p><em>Promoted Moments, like all of our advertising features, look and feel like all the other Moments you can see. They’ll be featured in the Moments guide for 24 hours, marked with a Promoted badge. As a highly visual and immersive format, Promoted Moments offers brands a powerful visual canvas for storytelling on Twitter — which will be demonstrated by the work we’ll see from our launch partners.</em></p><br><p> </p><br><p><em>While Sky’s campaign will be announced in due course, Xbox will use Promoted Moments to launch Quantum Break, the latest exclusive title in their “greatest games line-up in Xbox history.” With time-amplified action and a suspenseful storyline brought to life in a way never done before in the gaming world, Xbox will use Promoted Moments to deliver a compelling narrative experience and put users inside the game.</em></p><br><p> </p><br><p><em>As the first-to-market with Promoted Moments in the UK, @Tesco has created a #FeelGoodCookbook, with @BBHLondon and @MediacomUK. The cookbook is designed to inspire people across the country with recipes, and provide helpful tips for breakfast, lunch, and dinner. Like any cookbook, it has a cover, chapters and recipes — and is a powerful example of the creative potential that exists within this product.</em></p><br><p> </p><br><p><em>Claire Hoey, Marketing Manager at Tesco, said “We’re thrilled to be a launch partner for Promoted Moments. Simple food ideas and recipe inspiration form the core of our Twitter content — and our #FeelGoodCookbook Promoted Moment gives us the opportunity to tell this story in an even more visual and impactful way. With each swipe, you can turn the pages through breakfast, lunch, and dinner — and to help users find a little something to inspire their next meal.”</em></p><br><p> </p><br><p><em>This is the first step in exploring how brands can use Moments as part of their marketing activities. Over the next couple of months, you’ll see more examples from all kinds of brands. We’re excited to see how fun, informative, and entertaining stories from brands come to life within Moments, and how they strengthen what brands are able to achieve on Twitter.</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitters product head Kevin Weil is jumping to Instagram!</p><br><p>He was not fired. He's chosen to take the company up on its offer that apparently started last year, before it was reported that some of Twitter's top execs are leaving the microblogging service.</p><br><p> </p><br><p>Apparently Jack Dorsey ‘Cleaned house’ in October and Kevins responsibilities were allegedly trimmed down.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Here’s information about some sackings too (notice the screenshot - 140 characters isn’t enough for Jack either)..</p><br><p><img class="img-responsive" src="webkit-fake-url://0148B055-DE2E-4DEC-81A0-2B1E212CFF6D/Pasted%20Graphic.tiff" alt="Pasted Graphic.tiff" /></p><br><p> </p><br><p> </p><br><p>Donald Trump skipped the Fox presidential debate after consulting Twitter.  Trump announced his decision to back out Tuesday night after complaining of bias against him by Fox News host Megyn Kelly.  Kelly had asked trump during the first debate ”You've called women you don't like 'fat pigs,' 'dogs,' 'slobs' and 'disgusting animals,'"  before Trump interrupted her question with, "Only Rosie O'Donnell."</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Watch the debate here, but be-warned, they have teamed up with Google and it feels like a big advert for Google, but it’s interesting!</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>GoPro will leverage Twitter for extreme live-stream video fest via Periscope.  The integration can be taken advantage of by owners of GoPro Hero4 Silver and Black cameras. It will require the camera to be connected to an iPhone (no Android support) and will let users toggle between streaming from their phones and GoPros.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter VIPs / Celebtrities see less ads than everyone else</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>LINKED IN</p><br><p> </p><br><p>PINTEREST</p><br><p> </p><br><p>GOOGLE / YOU TUBE </p><br><p>Google hangouts for Android adds quick replies.   Clicking "reply" on a notification now brings up a simple text box so you can respond to messages without entering the Hangouts app itself.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>SNAPCHAT</p><br><p> </p><br><p>Snapchat offer live score filters - ‘Snapchat has started rolling out a set of new geofilters called Live Score, which let users inside NBA arenas share pictures and videos with real-time score overlays’</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Snapchat now lets you add friends via a link, apparently until now they offered a QR code (like a square bar-code), but now you can put the link on your website with a call-to-action for people to follow you (or whatever it’s called on Snapchat!)</p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Snapchat leak hints at a bid to fight Facebook Messenger with a makeover, leaked screenshots referenced in a forum, however the images now report a broken link.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>PERISCOPE</p><br><p> </p><br><p>FLICKR</p><br><p> </p><br><p>TUMBLR</p><br><p> </p><br><p>YAHOO</p><br><p>Yahoo unifies it’s home page and news application with more content… Seems interesting that they are spending time on these at a time when they are supposedly aligning themselves to sell assets, are they making these more attractive to sell, or perhaps investing in these to keep?  Nothing specifically social media related here, but interesting nonetheless. </p><br><p><a rel="nofollow" href=""></a></p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Yahoo also enable you to customise your inbox swipes</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>PEACH</p><br><p>Peach (created by Dom Hoffman - Vine creator) now has a web version, but apparently it’s already showing signs of decline.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>TINDER / GRINDR</p><br><p> </p><br><p>WHATSAPP </p><br><p> </p><br><p>FOURSQUARE</p><br><p> </p><br><p> </p><br><p>GENERAL</p><br><p> </p><br><p>Spotify might become a lot more social after acquiring Cord Project and Soundwave, both focus on messaging and sharing.  Cord is a voice sharing app, Soundwave is focused on finding and sharing music.  Spotify say that the acquisitions are for ”engaging and innovative music experiences."</p><br><p> </p><br><p>Stats: 20m subscribers, 75m users</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Do you like our podcast? If you want to help spread the word, here are 6 ways to help</p><br><p> </p><br><ol><br><li>Follow us on Twitter</li><br><li>Like our Devology Facebook page</li><br><li>Retweet / share our content often</li><br><li>Tell people about Social Scheduler at every opportunity (<a rel="nofollow" href=""></a>)</li><br><li>Listen to our podcast and share it with others (<a rel="nofollow" href=""></a>)</li><br><li>Leave reviews on Stitcher and iTunes (we don’t have any yet)</li><br><li>Request a referral link (soon this will be beefed up more)</li><br></ol><br><p> </p><br><p>If you haven’t tried Social Scheduler yet, then why not?! There’s a free plan, if you use no more than two social media accounts and don’t need to schedule more than a month in advance.</p><br><p> </p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>

Episode 18 Beta Testing Invites | Car troubles | Social Media News 2016/01/19, 01:09
Episode 18 Beta Testing Invites | Car troubles | Social Media News

<p>Within this episode we discuss the following:</p><br><p> </p><br><p>JUMP AHEAD ...</p><br><p>Feedback / Catchup: 1m</p><br><p>Product Updates:  15m</p><br><p>Marketing: 21m 22s</p><br><p>Project Updates: 24m 24s</p><br><p>Social Media News: 27m 10s</p><br><p> </p><br><p><strong>Catch-up</strong></p><br><p> </p><br><p>Car problems :-(</p><br><p> </p><br><p>a BIG thank you to a couple of our customers for your ongoing support, in particular </p><br><p> </p><br><p>Mary Lu Saylor, who has been encouraging us for some time, with Blogs, engagement on social media and so on.  </p><br><p> </p><br><p>In addition Stephen Willis has mentioned us in a blog, Stephen has also left a review on the website Alternative.To In the past he also left a video clip showing how he was disconnecting from Hootsuite and transferring all of his accounts to us.  Recently he has tweeted that he listens to our podcast and finds our accents very entertaining.  </p><br><p> </p><br><p>We also have a healthy list of people that want to participate in our Beta testing of our Social Scheduler mobile app, so a big thank you for registering your interest.  If you are interested, please let us have your full name, email address where you would like invites to be sent to (accessible on your mobile devices) and the list of devices that you will be able to test on. </p><br><p> </p><br><p>Do you like our podcast? If you want to help spread the word, here are 6 ways to help</p><br><p> </p><br><ol><br><li>Follow us on Twitter</li><br><li>Like our Devology Facebook page</li><br><li>Retweet / share our content often</li><br><li>Tell people about Social Scheduler at every opportunity (<a rel="nofollow" href=""></a>)</li><br><li>Listen to our podcast and share it with others (<a rel="nofollow" href=""></a>)</li><br><li>Leave reviews on Stitcher and iTunes (we don’t have any yet)</li><br><li>Request a referral link (soon this will be beefed up more)</li><br></ol><br><p> </p><br><p>If you haven’t tried Social Scheduler yet, then why not?! There’s a free plan, if you use no more than two social media accounts and don’t need to schedule more than a month in advance.</p><br><p> </p><br><p>Another Anti-virus problem, found by the same Google Engineer Tavis Ormandy in Trend Micro, enabling a hacker to execute any command </p><br><p><a rel="nofollow" href=""></a> and </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Just a quickie - we mention Oculus Rift a lot, but the HTC Vive pre-orders start February 29th </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p><strong>Product Updates</strong></p><br><p> </p><br><p>Updates on 30/30 app? - set up an initial list, but because I’m not working to a normal pattern at the moment, I’m quiet happy with my Calendar pinging up reminders when I’m meant to be working on something else.</p><br><p> </p><br><p>Marketing</p><br><p>Breaks (water / lunch / walk / run)</p><br><p>Read news (around lunch-time)</p><br><p>Client work</p><br><p>Read books (picking up the kids)</p><br><p>Social Scheduler Dev</p><br><p> </p><br><p>Social Scheduler</p><br><p> </p><br><p>Finished the UAT environment</p><br><p> </p><br><p>Stripe webhook handling, synchronising subscription details based on successful or failed invoices, inject details in a finance table, aggregation for reports.  Some of this information will be injected into our Management reports, to track our progress against our goals (at the end of each month).</p><br><p> </p><br><p>LIVE environment has been updated for bug fixing and prep for new features.</p><br><p> </p><br><p>Marketing Efforts</p><br><p> </p><br><p>Sat down and red a third of ‘Top 101 growth hacks’ by Aladdin Happy, obtained some nice ideas, though the book has a feel of self-published quality, for example grammatical errors and lots of wasted whitespace.</p><br><p> </p><br><p>*** EXAMPLES OF GOOD MARKETING IDEAS TO FOLLOW! ***</p><br><p> </p><br><p>Other Work</p><br><p> </p><br><p>Stealth - all done with the exception of stock imagery and help/into text.</p><br><p> </p><br><p>A nice catch-up with Hillingar (MyTeamSafe) tomorrow to talk about future features and development.</p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p>FACEBOOK / INSTAGRAM</p><br><p> </p><br><p>Zuckerberg has waded into a heated public health care debate in the US. For the last year, anti-vaccine campaigners have protested mandatory inoculations, citing health concerns. Those claims are largely based on a now-retracted study. Zuckerberg posted "Doctor's visit -- time for vaccines!" Zuckerberg, 31, wrote below the picture of Max. By Tuesday, the image had more than 3.2 million likes and over 88,552 comments. It also had been shared 33,149 times.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Do you remember ‘Friends Reunited’ - it was a popular site in the UK, launched in 2000 to help old friends, or school friends to reunite.  Unfortunately, co-founder of Friends Reunited, Steve Pankhurst has confirmed that the site will close its doors next month.  I didn’t know it was sold to ITV in 2005.  Users will received an email with further details and information about retrieving their photos if they want to. </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>A Judge has ruled that Facebook tagging violates protective orders, in other words tagging the victim, which sends them a notification, is enough to breach the order and ultimately land the perpetrator in jail</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>TWITTER / PERISCOPE</p><br><p> </p><br><p>Embedded Periscope feeds</p><br><p>Live periscope feeds will show up on Twitter for iOS, this means that you can now watch live Periscope streams without installing Periscope.  They are also including playback of periscope videos directly in the Twitter timeline!  This however excludes the interactive chat feature (you need the app for that).</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Mexico’s president uses Twitter to announce the capture of drug lord ElChapo</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter polls can now be timed to last between five minutes and seven days, this is better, but please increase the number of options and don’t tie it to the 140 character limit!  When you create a poll within Twitter you’ll now see a native spinner at the bottom where you can pick the number of days, hours and minutes that the poll should last.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>A woman is suing Twitter for allowing ISIS activity on the website, at first I though ‘oh please’, then learned that she filed her lawsuit after her husband was killed by a gunman in Jordan.  After reading most of Hatching-Twitter, I understand that they want Twitter to not be controlled by companies or government and would rather everyone have the ability to have freedom to speak.    She wrote</p><br><p> </p><br><p><em>“…for years, Twitter has knowingly permitted the terrorist group ISIS to use its social network as a tool for spreading extremist propaganda, raising funds and attracting new recruits. This material support has been instrumental to the rise of ISIS and has enabled it to carry out numerous terrorist attacks.”</em></p><br><p> </p><br><p>However, Twitter, whilst sympathetic with window, have responded by saying</p><br><p> </p><br><p><em>“…the lawsuit is without merit." As the publication notes, social media websites are protected by the law. Section 230 of the Communications Decency Act states that services like Twitter, Facebook and YouTube aren't responsible for their users' actions.”</em></p><br><p> </p><br><p>LINKED IN</p><br><p> </p><br><p>PINTEREST</p><br><p> </p><br><p>YOU TUBE </p><br><p> </p><br><p>YouTube gives 3 Asian countries their own home pages. Starting Wednesday 13th, if you’re in Nepal, Pakistan or Sri Lanka, you’ll see a new YouTube homepage that’s customized in your local language and domain. YouTube is already available in Nepali, Sinhalese and Urdu, and now having country-specific homepages means we can bring you the most relevant videos in a YouTube experience tailored for you.</p><br><p> <a rel="nofollow" href=""></a> </p><br><p> </p><br><p>On a related note you can read an article about Pakistan ending their YouTube ban after a custom version being launched.  Interestingly The Pakistan Telecommunication Authority banned YouTube back in 2012 after an offensive anti-Islam film, Innocence of Muslims, was posted. The Pakistan Telecommunications Authority will now have more access to Google to deal with offensive content. </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>SNAPCHAT</p><br><p> </p><br><p>The President of America, Barack Obama, joins Snapchat (or at least someone in the White House has on his behalf), to increase with Americans who are increasingly checking social sites on a daily basis.</p><br><p> </p><br><p>They joined ahead of Tuesdays State of the Union address, the last before President Obama leaves office.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>PERISCOPE</p><br><p> </p><br><p>FLICKR</p><br><p> </p><br><p>TUMBLR</p><br><p> </p><br><p>YAHOO</p><br><p>Yahoo releases the largest-ever machine learning dataset for researchers </p><br><p><em>“Many academic researchers and data scientists don’t have access to truly large-scale datasets because it is traditionally a privilege reserved for large companies,” said Suju Rajan, director of research, Yahoo Labs. “We are releasing this dataset for independent researchers because we value open and collaborative relationships with our academic colleagues, and are always looking to advance the state-of-the-art in machine learning and recommender systems.”</em></p><br><p> </p><br><p>The Yahoo News Feed dataset is a collection based on a sample of anonymized user interactions on the news feeds of several Yahoo properties, including the Yahoo homepage, Yahoo News, Yahoo Sports, Yahoo Finance, Yahoo Movies, and Yahoo Real Estate. The dataset stands at a massive ~110B events (13.5TB uncompressed) of user-news item interaction data, collected by recording the user-item interactions of about 20M users from February 2015 to May 2015. - refer to the link to find out more</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>PEACH</p><br><p>A round-up of Peach on CNET <a rel="nofollow" href=""></a></p><br><p> </p><br><p>TINDER / GRINDR</p><br><p> </p><br><p>Typically I don’t see ‘Tinder’ and ‘Grindr’ as social networks, but more as a dating app, so I don’t know whether to cover news, however, Tinder hits 100 million downloads.</p><br><p> </p><br><p>Launched September 2012</p><br><p> </p><br><p>412 crimes mentioning Tinder Grindr reported in the UK in 2015 (on the rise, 55 in 2013, 204 in 2014).</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Tinders hidden score rates your desirability <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Tinder CEO Sean Rad says his Elo score is "above average,”.  Elo is a term the chess world uses to rank player skill levels.  Rad stresses that the rating is technically not a measure of attractiveness, but a measure of "desirability," in part because it’s not determined simply by your profile photo. "It’s not just how many people swipe right on you," Rad explains. "It’s very complicated. It took us two and a half months just to build the algorithm because a lot of factors go into it."</p><br><p> </p><br><p> </p><br><p>Additionally the gay dating app Grindr is now in the hands of a Chinese gaming company, thats ‘a game-ing company’  and not ‘a gay-man’ company.  They’ll own 60% of the app which is valued at $155 million.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>WHATSAPP </p><br><p> </p><br><p>Apparently they are dropping their $1 annual fee, however, I use Whats’App and I’ve never paid a penny. <a rel="nofollow" href=""></a></p><br><p> </p><br><p><em>“…we're happy to announce that WhatsApp will no longer charge subscription fees. For many years, we've asked some people to pay a fee for using WhatsApp after their first year. As we've grown, we've found that this approach hasn't worked well. Many WhatsApp users don't have a debit or credit card number and they worried they'd lose access to their friends and family after their first year. So over the next several weeks, we'll remove fees from the different versions of our app and WhatsApp will no longer charge you for our service.”</em></p><br><p> </p><br><p>So - time for paid adverts then, huh?…</p><br><p> </p><br><p><em>“Naturally, people might wonder how we plan to keep WhatsApp running without subscription fees and if today's announcement means we're introducing third-party ads. The answer is no. Starting this year, we will test tools that allow you to use WhatsApp to communicate with businesses and organizations that you want to hear from. That could mean communicating with your bank about whether a recent transaction was fraudulent, or with an airline about a delayed flight. We all get these messages elsewhere today – through text messages and phone calls – so we want to test new tools to make this easier to do on WhatsApp, while still giving you an experience without third-party ads and spam.”</em></p><br><p> </p><br><p>FOURSQUARE</p><br><p> </p><br><p>Their new CEO is to shift company focus beyond consumers, after all they made most of their money last yea from Business-to-business (B2B) customers, not consumers.  A blog by the new CEO Glueck, he has said that their robust location API is actually heavily used in other apps. Foursquare counts some of the biggest companies in the world as its customers. Apple, for example, uses Foursquare data for business listings in Maps, while Twitter lets you append Foursquare-sourced location info to your tweets so you can read the Twitter musings of those nearby.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>GENERAL</p><br><p> </p><br><p>IE 8,9,10 no longer being supported, so not security vulnerabilities will be patched! Upgrade to Microsoft Internet Explorer 11 and above, or their new Edge browser… or upgrade to Mac ;-)</p><br><p> </p><br><p>Microsoft Skype makes it easy to start work calls in Slack </p><br><p><a rel="nofollow" href=""></a> </p><br><p> </p><br><p>Microsoft Skype smashes language barrier with rollout of a real-time translation feature to all Skype for Windows users.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>

Episode 17 Goal Setting & Time Management, plus Social Media News 2016/01/11, 00:20
Episode 17 Goal Setting & Time Management, plus Social Media News

<p>JUMP AHEAD ...</p><br><p>Feedback / Catchup : 1m 45a</p><br><p>Product Updates:  3m</p><br><p>Project Updates: N/A</p><br><p>Social Media News: 12m 54s</p><br><p> </p><br><p><strong>Catch-up</strong></p><br><p> </p><br><p>Antivirus not to blame for my Mac crashes - now no antivirus and it crashed on Saturday, no warning :-(  I now suspect Netbeans (Java) instead.</p><br><p> </p><br><p>Lots of CES related news this week, so it has taken much more time to scour the web for social media news, so you don’t have to ;-)</p><br><p> </p><br><p><strong>Product Updates</strong></p><br><p> </p><br><p>Goals</p><br><p> </p><br><p>1 - Increase Social Scheduler Income (we won’t disclose how much!)</p><br><p>2 - Generate income via other products</p><br><p>3 - Less dependency on client projects</p><br><p>4 - Product simplification (simple / usable UX)</p><br><p> </p><br><p>Robs break down of scheduling his own time…</p><br><p> </p><br><p>I heard on the TechZing podcast about an app called 30/30 and it looks like it’s based on the pomodoro technique, but it’s a nice looking app and I plan to enter in my schedule, a mix of</p><br><p> </p><br><p>Marketing</p><br><p>Development</p><br><p>Breaks (water / lunch / walk / run)</p><br><p>Client work</p><br><p>Read news</p><br><p>Read books</p><br><p> </p><br><p>January</p><br><p> </p><br><p>Next week - back on Stealth project</p><br><p>Following week - back on Hillingar MyTeamSafe (Lone Worker solution)</p><br><p>Final week in January - Mopping up</p><br><p> </p><br><p>February </p><br><p> </p><br><p>Mostly Social Scheduler, with some client projects - Mobile app for Instagram scheduling.  Beta testers required.</p><br><p>Mon-Fri am - Marketing</p><br><p>Mon-Fri pm - Projects / Social Scheduler</p><br><p>Min-Sun eve - Social Scheduler</p><br><p> </p><br><p> </p><br><p>Social Scheduler</p><br><p> </p><br><p>Everything as per the goals we mentioned</p><br><p> </p><br><p>Marketing Efforts</p><br><p> </p><br><p>As per the goals, but most likely starting in February</p><br><p> </p><br><p>Other Work</p><br><p> </p><br><p>(Stealth + Hillingar)</p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p>FACEBOOK</p><br><p> </p><br><p>The VP of Facebooks Messaging Products, David Marcus implies that Facebook want to kill of texting and maybe even phone numbers.  As per their blog entry on their newsroom <a rel="nofollow" href=""></a></p><br><p> </p><br><p><strong>The disappearance of the phone number</strong></p><br><p><em>First let’s set some context. Think about it: SMS and texting came to the fore in the time of flip phones. Now, many of us can do so much more on our phones; we went from just making phone calls and sending basic text-only messages to having computers in our pockets. And just like the flip phone is disappearing, old communication styles are disappearing too. With Messenger, we offer all the things that made texting so popular, but also so much more. Yes, you can send text messages, but you can also send stickers, photos, videos, voice clips, GIFs, your location, and money to people. You can make video and voice calls while at the same time not needing to know someone’s phone number. You don’t need to have a Facebook account to use Messenger anymore, and it’s also a cross platform experience – so you can pick up where you left off whether you’re on a desktop computer, a tablet, or your phone.</em></p><br><p> </p><br><p>Given that Facebook Messenger is now used by 800 million people each month, then you can see they might just make texting a thing of the past!</p><br><p> </p><br><p>Oculus Rift - the consumer version now has a price $599 (£499 in the UK) with complaints online that people thought that it would be in the region of $350.  You will however still need a gaming PC (budget yourself $500 - $1000 as a starting pointing) and the Oculus Touch controllers aren’t included.  Oculus are offering a Rift and Gaming PC bundle for $1,499.  if you want to buy or build your own then you will need at least an NVIDIA GTX 970/AMD R9 290 graphics card, Intel i5-4590 CPU, 8GB RAM, HDMI 1.3 compatible output, 3 USB 3.0 ports and Windows 7 SP1 64 or newer</p><br><p> </p><br><p>Apparently Oculus has offered free VR headsets to early Kickstarter supporters, they said<em> "As one of the early supporters of Oculus, you helped make this revolution happen," Oculus' co-founders said in a letter to supporters published Tuesday. "As a small token of our appreciation for your support, all Kickstarter backers who pledged for a Rift development kit will get a free Kickstarter Edition Oculus Rift."</em> <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook is developing a Messenger app for Mac, at least that’s the current rumour, TechCrunch even has a screenshot.  Facebook have replied with <em> “We don’t comment on rumour or speculation.” </em> <a rel="nofollow" href=""></a></p><br><p> </p><br><p>In addition to this news about Facebook Messenger, you might soon find Facebook Messenger will have an army of bots, after Facebook has given some developers access to a secret software development kit for Messenger.  Apparently they wouldn’t be spam bots, or AI ‘chatbots’, but related to e-commerce or assistants, such as for navigation directions <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Mark Zuckerberg (the CEO of Facebook) is planning to do a lot of running this year, he said “I’m going to run 365 miles and I’d love for as many people in this community to join me as possible”.  Also “This is a lot of running, but it’s not a crazy amount” … “It’s a mile a day and at a moderate pace it’s less than 10 minutes of running per day”.</p><br><p> </p><br><p>Facebook and Google have been at odds with each other, after all they both want to sell adverts and Facebook has an eye on search, so in preparation, Facebook have a backup plan should Google pull its Android app form their store.  According to Engadget <em>“Facebook would replicate many of the services that you get through Google Play-enabled apps, like in-app purchases and updates. It has also explored ways to help people download its app outside of a store, and considered alternatives to Google Maps for location info.”</em> <a rel="nofollow" href=""></a> </p><br><p> </p><br><p>TWITTER</p><br><p> </p><br><p>Twitter co-founder Biz Stone is to relaunch Jelly Q&A App, it’s an app that intends to provide ‘Helpful answers for busy people’ that was originally launched in 2014.  They are calling it an ‘un-pivot’ (where a pivot is usually where a business changes direction, so this is like a return to their original plan, but with an entirely new approach).  <a rel="nofollow" href=""></a></p><br><p> </p><br><p><em>Asking Jelly is not attached to your identity — you don’t need to create an account to get answers. Asking Jelly is as familiar as a search engine but the engine part is the wondrous power of nice, helpful people.</em> </p><br><p> </p><br><p><em>Basically, Jelly learns which people know what things and it learns what your question is about. Then, it pairs your question with people who are most likely able to help you. As a bonus, you can follow up with these real people to get into specifics. Oh, and Jelly is not just a smartphone app — it works on the good ol’ web too.</em></p><br><p> </p><br><p>It’s being sold as a time-saver, they are in a closed beta right now, but in the meantime you can RESERVE your username, we’ve nabbed ‘devology’.</p><br><p> </p><br><p>Twitter is rolling our interactive conversational ads, apparently making it easier for consumers to engage with and then spread a brands campaign message.  Usually you might use promoted tweets, with compelling images or videos and campaign hashtags that drive retweets, likes and follows.  Conversational ads take this a step further by including a call to action buttons with customisable hashtags that encourage consumer engagement.  Based on the user interaction a pre-populated tweet is displayed ready to edit and share with their followers!  From my understanding, it looks like PPC (pay-per-click), but any shared tweets are for free, increasing your return on investment.  Given that you can customise the call-to-actions then you could use it as a vote, such as Marmite #LoveMarmite #HateMarmite</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter apparently are considering extending the Direct Message 10,000 character limit to Tweets, which are usually only 140 characters, less images and URLs and votes.  Personally I feel that there’s a compromise to be had, perhaps 140 characters should remain but you could indicate that there’s ‘more’ which could then take you to the 10,000 character verbose version - like a mini blogging platform.  Funny enough, there’s now a new blog that reinforces my view <a rel="nofollow" href="">Twitter's thinking of expanding tweets to 10,000 characters</a></p><br><p> </p><br><p>The recently returned CEO Jack Dorsey has release a statement saying…</p><br><p><img class="img-responsive" src="webkit-fake-url://10DC7155-EA8B-4EFA-A96C-D3172D5E4783/CX_R94ZUkAACYLE.jpg" alt="CX_R94ZUkAACYLE.jpg" /></p><br><p> </p><br><p>LINKED IN</p><br><p> </p><br><p>INSTAGRAM</p><br><p> </p><br><p>Instagram extends it’s Spotlight Compilations that were previously use for special events like Halloween, Thanksgiving, New-year and so on (and it’s much akin to Snapchats Live Stories), they’ll be available all the time now, specially curated.  You’ll get a vertical slideshow of the best videos related to a theme and they will appear in the spotlight section.  It’s a way of discovering content that you wouldn’t normally get to see, perhaps because you’re not searching for it specifically.  Unlike Snapchat, Instagram does give credit to the people who made the clips that Instagram compiles.</p><br><p> </p><br><p>Instagram, much like Facebook wants to develop a lean-back (hands-free / lazy / auto-scroll) watching experience; Spotlight will auto-advance you through the videos.</p><br><p> </p><br><p>PINTEREST</p><br><p> </p><br><p>Last week we mentioned about Twitter taking on a new diversity chief, now it’s Pinterests turn, they’ve hired their first head of diversity, Candice Morgan (she’s happens to be ’Black’, so unlike Twitters hire, this has gone down well ).  She has also spent around ten years working on diversity at Catalyst.  <a rel="nofollow" href=""></a>.  An excerpt from TechCrunch reveals that</p><br><p> </p><br><p><em>In July, Pinterest announced its partnership with Paradigm, its plan for a more diverse company, and it set the following goals: increase hiring rates for full-time engineering roles to 30 percent female, increase hiring rates for full-time engineers to 8 percent from underrepresented ethnic backgrounds; increase hiring rates for non-engineering roles to 12 percent from underrepresented backgrounds; and implement a Rooney Rule requirement where at least one person from an underrepresented background and one female candidate is interviewed for every open leadership position.</em></p><br><p> </p><br><p><em>Company-wide, Pinterest is 49 percent white and 43 percent Asian in the U.S., and 58 percent male worldwide. In leadership roles in the U.S., 47 percent of top-level employees are white, 42 percent are Asian and 0 percent are black or Hispanic.</em></p><br><p> </p><br><p>YOU TUBE </p><br><p> </p><br><p>SNAPCHAT</p><br><p> </p><br><p>Snapchat will close down its popular lens store this Friday, despite decent sales (ITRO thousands of dollars a month).  You can keep the lenses you’ve already bought and will eventually offer many of the current lenses for free.  They’ve done this to focus on its advertising business, allegedly using sponsored lenses to businesses for thousands of dollars.</p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>PERISCOPE</p><br><p> </p><br><p>FLICKR</p><br><p> </p><br><p>TUMBLR</p><br><p> </p><br><p>YAHOO</p><br><p>Yahoo is under pressure from the activist investor Starboard Value, they are urging changes in management and an aggressive strategy for a spinoff or sale of Yahoos internet business. <a rel="nofollow" href=""></a>  Rob used to have shares in Yahoo whilst the stock climbed, the purchase was based on the sheer number of polished iOS apps that Yahoo kept releasing.  Luckily since selling all his shares the price has continued to tumble, as Marissa Mayer has struggled to turn the company around.</p><br><p> </p><br><p>Perhaps unfortunately timed, Yahoo faces class action lawsuit over text spamming for Sprint customers that could result in losses into the millions for Yahoo <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Yahoo shuts down it’s “Screen” video streaming service <a rel="nofollow" href=""></a></p><br><p> </p><br><p>PEACH</p><br><p> </p><br><p>Peach was created by the founder of Vine, It’s a fun, simple way to keep up with friends and be yourself.  Currently iOS only, the App Store description it states:</p><br><p> </p><br><p><em>Peach is a refreshingly fun and simple way to keep up with friends and be yourself.</em></p><br><p> </p><br><p><em>Share tiny updates as you go through your day. Posting is as easy as texting—with a twist. Some words are 'Magic Words' that give you quick access to fun and insightful things to share. </em></p><br><p> </p><br><p><em>On Peach, a little says a lot. Easily share pictures, looping photos, videos, and links, along with GIFs, the weather, your current location, what you're watching tonight, how many steps you walked today, and much more. </em></p><br><p> </p><br><p><em>* Need inspiration for what to post? Tap the lightbulb for new ideas every day. </em></p><br><p> </p><br><p><em>* Let someone know you're thinking of them by sending a wave, slice of cake, 100, boop, kiss, hiss, and more. </em></p><br><p> </p><br><p><em>* Use the magic word “shout” to write a few words (+ emoji) in BIG letters on a background color. </em></p><br><p> </p><br><p><em>* Use “draw” to post a doodle or sketch. </em></p><br><p> </p><br><p><em>* Use “song” to share whatever's playing right now. Friends can tap on the song to open it in Apple Music or Spotify. </em></p><br><p> </p><br><p><em>* The magic word “rate” lets you give anything—anything!— a 1-5 star rating. </em></p><br><p> </p><br><p><em>* Other magic words: gif, here, goodmorning, goodnight, battery, weather, move, meetings, safari, dice, time, date, movie, tv, and game. With more on the way.</em></p><br><p> </p><br><p><em>Peach is just getting started. We read every review to make Peach better for you. Stay tuned for more!</em></p><br><p> </p><br><p>GENERAL</p><br><p> </p><br><p>Facebook, Google, Microsoft, Twitter and Yahoo as members of the ‘Reform Government Surveillance’ (RGS) coalition have listed their concerns with the Investigatory Powers Bills, a UK legislation extending the UK governments surveillance powers. Their introduction reads as …</p><br><p> </p><br><p>INTRODUCTION</p><br><p> </p><br><p><em>National security is an important concern for Governments. Governments have a responsibility to protect people and their privacy. We believe a legal framework can protect both. Our companies want to help establish a framework for lawful requests for data that, consistent with principles of necessity and proportionality, protects the rights of the individual and supports legitimate investigations.</em></p><br><p> </p><br><p><em>As members of the Reform Government Surveillance (RGS) coalition (, we believe the best way for countries to promote the security and privacy interests of their citizens, while also respecting the sovereignty of other nations, is to ensure that surveillance is targeted, lawful, proportionate, necessary, jurisdictionally bounded, and transparent. These principles reflect the perspective of global companies that offer borderless technologies to billions of people around the globe.</em></p><br><p> </p><br><p><em>The actions the UK Government takes here could have far reaching implications – for our customers, for your own citizens, and for the future of the global technology industry. While we recognize the UK Government has made efforts to develop a clear, comprehensive and modern legal framework, we would offer several important considerations that shape our view of the Bill:</em></p><br><p> </p><br><p><em>User trust is essential to our ability to continue to innovate and offer our customers products and services, which empower them to achieve more in their personal and professional lives.</em></p><br><p><em>Governments’ surveillance authorities, even when transparent and enshrined in law, can undermine users’ trust in the security of our products and services.</em></p><br><p><em>Key elements of whatever legislation is passed by the UK are likely to be replicated by other countries, including with respect to UK citizens’ data.</em></p><br><p><em>Unilateral imposition of obligations on overseas providers will conflict with legal obligations such providers are subject to in other countries.</em></p><br><p><em>An increasingly chaotic international legal system will leave companies in the impossible position of deciding whose laws to violate and could fuel data localization efforts.</em></p><br><p> </p><br><p><em>We appreciate the opportunity to consult on the Bill.  To that end, we advance a number of issues that we believe are important to serve UK citizens and the citizens of other nations, while ensuring that citizens’ human rights and privacy rights are protected. This includes ensuring the Bill satisfies ECJ scrutiny and also builds greater legal certainty and consistency for the proposed measures.</em></p><br><p> </p><br><p><a rel="nofollow" href=""></a> </p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>

Episode 16 It's finally 2016 & Social Media News 2016/01/04, 23:53
Episode 16 It's finally 2016 & Social Media News

<p>Episode 16 New Year & Social Media News</p><br><p><strong>DONE FORGET YOU CAN JUMP AHEAD TO THE SOCIAL MEDIA NEWS!!</strong></p><br><p> </p><br><p>Product Updates: 1m</p><br><p>Project Updates: N/A</p><br><p>Social Media News: 23m</p><br><p> </p><br><p>Welcome to Episode 16 of "The Startup & Marketing Podcast - from Devology” where we discuss our startup, our marketing experiences and social media news!</p><br><p><br /> Within this episode we discuss the following:</p><br><p> </p><br><p><strong>Catch-up</strong></p><br><p>StarTrek fans - crowd funded film lawsuit, see 20 minute prelude video here <a rel="nofollow" href=""></a> - not allowed to make money, no profit, no merchandising.  On December 29, 2015 the project was hit by a lawsuit from CBS and Paramount Pictures filed in California federal court, stating the Axanar works infringed upon their intellectual property by making use of "innumerable copyrighted elements of Star Trek, including its settings, characters, species, and themes.</p><br><p> </p><br><p>$572k on Indiegogo </p><br><p>$638,471 on Kickstarter</p><br><p> </p><br><p>Other fan productions have been made, they are detailed on Wikipedia <a rel="nofollow" href=""></a></p><br><p> </p><br><p>AVG Antivirus are having problems with their ‘web tuneup’ add-on for the Google Chrome browser, unfortunately though it exposes your browsing history and other personal data to any hater who knew how to grab it.  AVG have however fixed the issue within a couple of days, sending the software update just before Christmas. <a rel="nofollow" href=""></a></p><br><p> </p><br><p>McCaffee antivirus free if you have BT infinity broadband, however bad experience for me with 100% cpu</p><br><p> </p><br><p><strong>Product Updates </strong></p><br><p> </p><br><p>Social Scheduler</p><br><p> </p><br><p>Goal setting - Michael Trello</p><br><p> </p><br><p>Podcasts about goal setting that Rob has listened to and recommends:</p><br><p> </p><br><p></p><br><p> </p><br><p></p><br><p> - the freedom journal</p><br><p> </p><br><p>SMART goals </p><br><p>Specific</p><br><p>measurable</p><br><p>Attainable</p><br><p>Relevant</p><br><p>Time bound (with checkpoints or micro goals, I.e 10 x 10% towards your goal)</p><br><p> </p><br><p>Metrics - monthly in a shared spreadsheet to track goals, utr tracking, subscribers to podcast, active users of social scheduler etc.</p><br><p> </p><br><p>UAT Environment</p><br><p>  -  Upgrading to newer Java Developer Kit due to wobbly NIO handlers</p><br><p> </p><br><p>Web-service enhancements in preparation for making it easier for other services to integrate with us.</p><br><p> </p><br><p>Improve account selections (initially no selections and persist across logins)</p><br><p> </p><br><p><strong>General</strong></p><br><p> </p><br><p><strong>Marketing Efforts</strong></p><br><p> </p><br><p>New year email required</p><br><p> </p><br><p> </p><br><p><strong>Projects / other Work</strong></p><br><p> </p><br><p>Hillingar MyTeamSafe - No progress</p><br><p> </p><br><p>Stealth Project - awaiting feedback</p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p><strong>FACEBOOK</strong></p><br><p> </p><br><p>Some people have been congratulated for their <strong>46 year friendship</strong>, but since Facebook is only 11 years old then this odd number is based on a bug, most likely caused by a date calculation using epoch time (number of seconds since January 1st 1970) that hasn’t been initialised properly.</p><br><p> </p><br><p>Oculus Rift delayed to the second half of 2016 <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook’s free internet service is shut down in Egypt, although Facebook says that it hopes the issue is resolved soon.  Egyptian authorities haven’t announced a reason for the move <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook must deal with TWO class-action lawsuits over its Initial Public Offering (IPO) <a rel="nofollow" href=""></a>.  Facebook is appealing the decision stating that it’s "without merit”, apparently investors assumed that they would get windfall profits on day one, and were shocked when that didn't happen.</p><br><p> </p><br><p>30th December 2015 the news broke, the stock price dropped from circa 105p to 102p per share, now around 105p again.</p><br><p><img class="img-responsive" src="webkit-fake-url://270BB45C-34D5-419F-85E1-8604B93204E1/Pasted%20Graphic%202.tiff" alt="Pasted Graphic 2.tiff" /></p><br><p>Mark Zuckerberg aims to build his own AI butler <a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p><strong>GOOGLE</strong></p><br><p> </p><br><p><strong>TWITTER</strong></p><br><p>In June Twitter pulled the plug on Politwoops (a site that kept track of idiotic things that politicians post on social networks), but Twitter have now come to an agreement with <strong>The Sunlight Foundation and The Open State Foundation</strong> around <strong>Politwoops</strong>.</p><br><p> </p><br><p>“Politwoops is an important tool for holding our public officials, including candidates and elected or appointed public officials, accountable for the statements they make, and we’re glad that we’ve been able to reach an agreement with Twitter to bring it back online both in the US and internationally.” —<strong>Jenn Topper, communications director for The Sunlight Foundation</strong></p><br><p> </p><br><p>“This agreement is great news for those who believe that the world needs more transparency. Our next step is now to continue and expand our work to enable the public to hold public officials accountable for their public statements.” —<strong>Arjan El Fassed, director of Open State Foundation,</strong> that launched Politwoops in more than 30 countries since 2010.</p><br><p> </p><br><p>“In many parts of the world Twitter is a central component of the public record. Re-establishing a mechanism to record, store and publish deleted tweets of politicians and public officials further demonstrates Twitter’s commitment to transparency and political accountability. As Twitter becomes a more important platform for political discourse, it is essential that politicians and public official’s tweets remain online and accessible to the general public. This announcement is an important step forward.” <strong>—Brett Solomon, executive director of the global digital rights organization.</strong></p><br><p> </p><br><p>We look forward to continuing our work with these important organizations, and using Twitter to bring more transparency to public dialogue.</p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p><a rel="nofollow" href=""></a></p><br><p> </p><br><p>Twitter for Mac is updated <a rel="nofollow" href=""></a>, but maybe don’t rush to install it, over 1,698 ratings it WAS averaging 4.5 out of 5 starts, but this latest version (with just 25 ratings) is averaging only 2 stars.  That being said, it does seem to offer inline video playback, GIF support, Direct messages and much more…</p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://270BB45C-34D5-419F-85E1-8604B93204E1/Pasted%20Graphic.tiff" alt="Pasted Graphic.tiff" /></p><br><p> </p><br><p><img class="img-responsive" src="webkit-fake-url://270BB45C-34D5-419F-85E1-8604B93204E1/Pasted%20Graphic%201.tiff" alt="Pasted Graphic 1.tiff" /></p><br><p>Twitter has been criticised for hiring Apples head of diversity, who happens to be white.  Mark S. Luckie, who didn't take issue with Siminoff himself, but rather the decision says ”Not saying a white guy can't be head of diversity, but for a company that hires a majority white guys it sends the wrong message,"   Siminoff, like most Twitter execs, isn't exactly a prolific user, with only 800-plus tweets in five years</p><br><p> </p><br><p>Twitter updates rules to combat abusive behaviour and hateful conduct, they said that they will always “<em>embrace and encourage different opinions”,</em> it will not <em>“tolerate behaviour intended to harass, intimidate, or use fear to silence another user's voice.”, </em>its rules now includes the following wording:</p><br><p> </p><br><p><em>“You may not promote violence against or directly attack or threaten other people on the basis of race, ethnicity, national origin, sexual orientation, gender, gender identity, religious affiliation, age, disability, or disease. We also do not allow accounts whose primary purpose is inciting harm towards others on the basis of these categories.”</em></p><br><p> </p><br><p><strong>LINKED IN</strong></p><br><p> </p><br><p><strong>INSTAGRAM</strong></p><br><p> </p><br><p><strong>PINTEREST</strong></p><br><p> </p><br><p><strong>YOU TUBE</strong> </p><br><p> </p><br><p><strong>SNAPCHAT</strong></p><br><p> </p><br><p><strong>PERISCOPE</strong></p><br><p> </p><br><p><strong>FLICKR</strong></p><br><p> </p><br><p><strong>TUMBLR</strong></p><br><p> </p><br><p><strong>TINDER</strong></p><br><p> </p><br><p><strong>SKYPE / MICROSOFT</strong></p><br><p>Microsoft will flag state-sponsored hacking of its users accounts <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Microsoft have released a new selfie app for iOS (iPhone and iPad), enabling you to edit and enhance your selfies, auto-enhancements take into account skin tone, lighting, age and other variables into account.  <a rel="nofollow" href=""></a></p><br><p> </p><br><p><strong>PLAYSTATION / SONY</strong></p><br><p> </p><br><p><strong>VINE</strong></p><br><p> </p><br><p><strong>YAHOO</strong></p><br><p>Much like Microsoft, Yahoo will also alert victims of state-sponsored cyberattacks <a rel="nofollow" href=""></a></p><br><p> </p><br><p><strong>WHATS APP</strong></p><br><p> </p><br><p><strong>ADOBE</strong></p><br><p> </p><br><p><strong>General Social Media…</strong></p><br><p> </p><br><p>Enforcement officials at the UK's <strong>F</strong>ederation <strong>A</strong>gainst <strong>C</strong>opyright <strong>T</strong>heft (FACT) found pirates' details on Facebook.</p><br><p>One example </p><br><p> </p><br><p><em>For instance, 22-year-old Reece Baker was more commonly known by his online alias, Baker92. According to the report, his fatal mistake was to include a shout-out to his "baby momzie Ria" in an NFO (info) file. Officials at the UK's Federation Against Copyright Theft guessed that Baker92 was a surname/year of birth combination. They then searched Equifax's credit-rating database to find anyone born in 1992 with that surname and, potentially, a child with a woman named Ria.</em></p><br><p> </p><br><p>Apple TV can now play 360-degree videos . The Disney-funded VR service Littlstar has launched an Apple TV app that lets you explore immersive clips from the likes of Disney (of course), Discovery, National Geographic and Red Bull from the comfort of your couch <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Social Media Examiner have a blog entry stating that Facebook and YouTube lead mobile app usage in 2015 <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p><br><p> </p>

Episode 15 Christmas 2015 & Social Media News 2015/12/23, 04:53
Episode 15 Christmas 2015 & Social Media News

<p> </p><br><p><strong>JUMP AHEAD ? ...</strong></p><br><p> </p><br><p><strong>Social Media News: 10m 25s</strong></p><br><p>Welcome to Episode 15 of "The Startup & Marketing Podcast - from Devology” where we discuss our startup, our marketing experiences and social media news!</p><br><p><br /> Within this episode we discuss the following:</p><br><p><strong>Catch-up</strong></p><br><p>Start with Why - completed, summarised as</p><br><p>Vision Statement - Public statement of founders intent; WHY the company exists</p><br><p>Mission Statement - Description of the route, the guiding principles; HOW the company intends to create the future.</p><br><p>Our original WHY…</p><br><p>We love writing software that simplifies and improves what you do routinely, our developers are passionate about creating powerful software that’s simple to learn and use.  We don’t write feature after feature for the sake of it, often less is more, and the more time we can save you the better. </p><br><p>Our refined WHY…</p><br><p>We want to craft amazing software products that simplify your work and personal lives, products that you want to use time and time again, products that you would be proud to share with your family and friends.</p><br><p><strong>Product Updates </strong></p><br><p>Social Scheduler...</p><br><p>Setting up a User Acceptance Testing environment (UAT) </p><br><p>  -  Prove fixes in live-like environment before we push live</p><br><p>  -  Testing scalability</p><br><p>  -  Upgrading to newer Java Developer Kit due to wobbly NIO handlers</p><br><p> </p><br><p>Refactoring / Handling of groups</p><br><p> </p><br><p>Web-service enhancements in preparation for making it easier for other services to integrate with us.</p><br><p> </p><br><p>Business Helpers - dates in past shown in red, now hidden</p><br><p> </p><br><p>Account rendering - Group by provider and then alphanumerically, also using colour provider icon</p><br><p> </p><br><p><strong>General</strong></p><br><p> </p><br><p> </p><br><p><strong>Marketing Efforts</strong></p><br><p> </p><br><p>Email campaign - no progress, going to do it as a new year update instead.</p><br><p> </p><br><p> </p><br><p><strong>Projects / other Work</strong></p><br><p> </p><br><p>Hillingar MyTeamSafe - Now approved on Apple App Store.</p><br><p> </p><br><p>Stealth Project - great progress, but a little more to do.</p><br><p> </p><br><p><strong>SOCIAL MEDIA NEWS</strong></p><br><p> </p><br><p><strong>FACEBOOK</strong></p><br><p>Facebook are testing ways for you to find local businesses in a Yelp like style, visit <a rel="nofollow" href=""></a> for an example source: <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook rolls out improved video publishing tools with two new tools (embedded video player API and support of oEmbed standard) <a rel="nofollow" href=""></a></p><br><p> </p><br><p><strong><em>The API</em></strong><em> helps you embed videos on your site more easily and gives you more control, allowing you to customize the player to present videos in the way you want for your audience.  The new API includes the following features:</em></p><br><p> </p><br><p><em>Autoplay (With or Without Sound)</em></p><br><p><em>Volume Control</em></p><br><p><em>Playlists</em></p><br><p><em>Player Controls</em></p><br><p><em>Event & Error Handling</em></p><br><p><em>Custom Buttons & Thumbnails</em></p><br><p> </p><br><p><em>As always, you can still show synchronized view counts, giving you one source of truth on how many people watched your video.</em></p><br><p> </p><br><p>Interestingly they show a video demonstration of using the API to provide customised overlays, adding links to concert tickets, social sharing and subscribing to an email list.</p><br><p> </p><br><p><strong><em>oEmbed</em></strong><em> is an open standard that manages all the technical details required to embed things from Facebook, making it even easier to embed public articles, videos, and other posts from Facebook on your site by simply copying and pasting a URL.</em></p><br><p> </p><br><p><em>Starting today, you can build oEmbed support for your CMS — for implementation details, please read our oEmbed documentation. Once your CMS supports oEmbed for Facebook, you and your clients can embed Facebook posts and videos quickly, with no need for screenshots or code changes.</em></p><br><p> </p><br><p><em>These two new tools will improve your experience when bringing material from Facebook onto your site. </em></p><br><p> </p><br><p>Facebook introduces Live for verified pages (our Facebook page is now verified, so we should be able to do this) - <a rel="nofollow" href=""></a></p><br><p> </p><br><p><em>“we’re beginning to roll out the ability for verified Pages to share live video using Facebook for iOS. With Live, sports teams, media companies, brands, and other verified Pages can make announcements, share breaking news updates, take fans behind the scenes, host Q&As, and more.</em></p><br><p> </p><br><p> </p><br><p><em>To share live video, go to your Page on Facebook for iOS and tap Publish. Select Live Video and write a quick description before going live. During your broadcast, you’ll see the number of viewers, the names of other verified people or Pages who are tuning in, and a real-time stream of comments. When you end your broadcast, it will be published on your Timeline so that fans who missed it can watch the video at a later time, although you have the option to remove it just like any other post.</em></p><br><p> </p><br><p><em>People who like your Page can discover your live videos in News Feed and through notifications on Facebook. While watching a live video, people can tap the Subscribe button to get notified the next time your Page goes live.”</em></p><br><p> </p><br><p>Rob has tried from the Facebook iOS app, however ‘Devology’ is not listed as a page there, presumably because we use business manager instead, so I loaded up through the ‘Pages’ app and although the publish button is there, live video is not currently an option for us.</p><br><p> </p><br><p>Facebook launches Instant Articles to Facebook for Android <a rel="nofollow" href=""></a> </p><br><p> </p><br><p><em>everyone who uses the Facebook for Android app can now read thousands of Instant Articles every day in News Feed from publishers worldwide. Combined with our recent launch of Instant Articles to everyone on Facebook for iPhone, publishers can now deliver fast and immersive reading experiences to hundreds of millions of people daily across the two most popular mobile platforms in the world.</em></p><br><p> </p><br><p> </p><br><p><em>We’ve been beta testing Instant Articles for Android with a small group of people on Facebook for several weeks, and as we saw on iPhone, the faster, richer reading experience inspires people on Android to share Instant Articles with their friends more often than they do with standard web articles.</em></p><br><p> </p><br><p><em>More than 350 publications around the world have already joined the Instant Articles program to date, and more than 100 are already publishing daily — with more joining each day. We’re thrilled to collaborate with our partners in each of these regions, and we will continue to advance the product based on their feedback.</em></p><br><p> </p><br><p>Facebook Messenger adds new effects, facial recognition and Uber. <a rel="nofollow" href=""></a>.  The facial recognition can remind you to send the photo to the people it detects (it’s called Photo Magic).  You can pick a colour for your message conversation, Change your Emoji used when you usually send a big thumbs up.  You can request an Uber directly within Messenger, when connected with Facebook you get a $20 free ride!</p><br><p> </p><br><p> </p><br><p>Facebook Oculus (VR) are shipping the finished Rift to developers! <a rel="nofollow" href=""></a></p><br><p> </p><br><p>You can share your iPhone 6s’ Live Photos on Facebook <a rel="nofollow" href=""></a>, but viewers will need a device running iOS 9 to see the effect.  This feature is slowly being rolled out. </p><br><p> </p><br><p>Facebook accuses bug hunter of unethical behaviour, after a security researcher gained high level access to Instagram, Facebook called his employer. <a rel="nofollow" href=""></a></p><br><p> </p><br><p>Facebook wants to be your all-in-one event calendar <a rel="nofollow" href=""></a></p><br><p> </p><br><p><em>Aditya Koolwal, the product manager for Facebook's Events team, says that event listings is perhaps one of the few things that Facebook is uniquely positioned to do really well. Not only do most people use the social network to connect with their friends and family, but also artists and venues that frequently organize events are on Facebook too. Put the two together, and you've got the makings of an events juggernaut.</em></p><br><p> </p><br><p>"We realized that we hadn't really built a product that was for public events," says Koolwal. "So we decided that we're going to really pursue private parties and public events as two separate paths."</p><br><p> </p><br><p>Facebook has learned to exclude sad moments from ‘Year in Review’ photosets and enables you to edit the photos that you want to see.</p><br><p> </p><br><p>Facebook are making it harder to abuse its ‘real name’ policy <a rel="nofollow" href=""></a> by introducing new tools.</p><br><p> </p><br><p><em>Policy..</em></p><br><p><em>“On Facebook, we require people to use the name their friends and family know them by. When people use the names they are known by, their actions and words carry more weight because they are more accountable for what they say. It also makes it harder for bullies to anonymously smear the reputations of others, or anyone else to use an anonymous name to harass, scam or engage in criminal behaviour.”</em></p><br><p> </p><br><p>New tools…</p><br><p>“<em>…address two key goals. First, we want to reduce the number of people who are asked to verify their name on Facebook when they are already using the name people know them by. Second, we want to make it easier for people to confirm their name if necessary. These tools have been built based on many conversations with community leaders and safety organisations around the world.</em>”</p><br><p> </p><br><p><strong>GOOGLE</strong></p><br><p> </p><br><p><strong>TWITTER</strong></p><br><p>A patent filled on December 17th 2015 by Twitter <a rel="nofollow" href=""></a> indicates that they are considering working on a Drone, perhaps used in combination with Live streaming; you can imagine the drone flying around you to capture your live Periscope stream.  Interestingly it seems to also include a mounted projector, speakers and detachable payload.</p><br><p> </p><br><p>Twitter releases Moments in the UK <a rel="nofollow" href=""></a></p><br><p> </p><br><p><em>"Previously you may have felt you could only keep up by following thousands of accounts; with Moments, we do that for you," Twitter UK executive Johanna Geary said in a blog post. "It's all about making it simpler and easier than ever before to get the very most out of Twitter."</em></p><br><p> </p><br><p><em>Just as in the US, the UK version of Moments appears when a user clicks the lightning bolt tab in Twitter. Though most of the UK's Moments will be curated by Twitter, the platform is also partnering with media and sports entities </em></p><br><p> </p><br><p> </p><br><p><strong>LINKED IN</strong></p><br><p><em>We’re introducing new insights on LinkedIn job postings to help you with your job search. We understand that listing a job’s requirements often isn’t enough, you also need to know:</em></p><br><p> </p><br><p><em>What connections (if any) do you have at the company?</em></p><br><p><em>Does the company have a history of hiring people like you?</em></p><br><p><em>Who will you work with if you get the job?</em></p><br><p><em>The answers to these questions live within the LinkedIn network, and we are now surfacing these insights to help job seekers globally.</em></p><br><p> </p><br><p><strong><em>Know Your “In”</em></strong></p><br><p><em>According to a recent LinkedIn survey, 89% of career builders networked while seeking their current job. Of those who networked with former colleagues, 53% reported those networking efforts as having effectively helped them land their job. And those who reached out to a former boss reported it as 61% effective. The old adage, “It’s not what you know, it’s who you know” holds true, so we’re showing your connections to a company front and center on job postings.</em></p><br><p> </p><br><p><strong><em>Meet the Team</em></strong></p><br><p><em>Successful job seekers are 9x more likely to research the current employees of hiring companies. LinkedIn now does the heavy lifting for you with “Meet the Team” – it’s a new feature that shows you employees with similar roles at the company to give you a sense of the team’s background and expertise.</em></p><br><p> </p><br><p><strong><em>Get the Inside Scoop</em></strong></p><br><p><em>When we asked professionals who recently landed a new job about the process, the #1 obstacle they faced was not knowing what it’s really like to work at the company. With our new Premium insights, we aim to make crucial intel about a company more transparent. You’ll now have important details about a company’s growth rate, average tenure, and top schools and companies they hire from so that you can determine if a company is truly the right fit for you.</em></p><br><p> </p><br><p><em>With our newly redesigned job postings, LinkedIn provides unique, at-a-glance insights to put more power in the job seeker’s hands. Is this job the right job for YOU? If so, you can use our people related insights to make sure you’re putting your most competitive foot forward.</em></p><br><p> </p><br><p><em>This is just the beginning of the ultimate jobs experience we aim to deliver to all job seekers on LinkedIn. We want every job seeker to have access to career opportunities and the competitive knowledge they need in order to make their dream opportunity a reality.</em></p><br><p> </p><br><p><strong>INSTAGRAM</strong></p><br><p> </p><br><p><strong>PINTEREST</strong></p><br><p>Pinterest is scaling back the breadth of its advertising ambitions, focusing more on attracting dollars from retailers and consumer packaged-goods companies while de-emphasizing other marketing categories. <a rel="nofollow" href=""></a></p><br><p> </p><br><p><strong>YOU TUBE</strong> </p><br><p> </p><br><p>(also Google related)… Google's Spotlight Stories are made-for-mobile 360-degree videos that let viewers dive into animated worlds. The latest film, "Special Delivery," was created by Aardman Animations (of Wallace and Gromit).  Spotlight Stories use the sensors in your phone for a more interactive experience. Look away from the main character and the main story pauses, while you unlock mini stories that only play when you focus on them. Previous shows required a special app to view them, but Special Delivery is launching on directly on YouTube -- as the ubiquitous video site bolsters its VR library.</p><br><p> </p><br><p>YouTube axes direct video uploads from webcams - <em>“The webcam capture feature will not be available on YouTube after January 16, 2015.  Previously, if you had a webcam built in or connected to your computer, you could record a webcam video on YouTube and upload it directly to the site. This feature will be turned off because it is rarely used and is built on technology that is no longer supported.” </em><a rel="nofollow" href=""><em></em></a></p><br><p> </p><br><p><strong>SNAPCHAT</strong></p><br><p> </p><br><p><strong>PERISCOPE</strong></p><br><p> </p><br><p><strong>FLICKR</strong></p><br><p> </p><br><p><strong>TUMBLR</strong></p><br><p> </p><br><p><strong>TINDER</strong></p><br><p>Tinder wants to talk to you about organ donation <a rel="nofollow" href=""></a></p><br><p> </p><br><p><strong>SKYPE / MICROSOFT</strong></p><br><p>Microsoft have dropped the ‘hey Cortana’ voice launch in their Android app for the moment; you’ll have to launch the app first, unlike Googles. <a rel="nofollow" href=""></a> </p><br><p> </p><br><p>Sykes latest iOS update makes sharing content easier <a rel="nofollow" href=""></a></p><br><p> </p><br><p><em>Skype 6.8 for iPhone and iPad makes sharing content with friends on Skype really easy. Simply tap on a share button to send links from apps and websites or photos from your camera roll directly to a Skype contact – just select the friend you want to share with and send! Perfect for sharing photos from your office party or present ideas with family members without the hassle of sending the content in an email.</em></p><br><p> </p><br><p><em>To get set up, select some content to share > swipe to the ‘More’ button > then switch sharing on for Skype in ‘Activities’.  Now you’re ready to share to friends on Skype. Simple!</em></p><br><p> </p><br><p><strong>PLAYSTATION / SONY</strong></p><br><p> </p><br><p><strong>VINE</strong></p><br><p>Vine adds a new ‘For you’ channel across the top of your feed <a rel="nofollow" href=""></a></p><br><p> </p><br><p><em>Our home feeds on Vine are filled with posts from the accounts we follow across comedy, music, sports and more. The world of entertainment on Vine extends far beyond our home feeds. There’s a ton of great content created by accounts you may not follow, and we’re bringing those posts to you.</em></p><br><p> </p><br><p><em>You’ll see a new section at the top of the app, pointing you to the For You channel. Tap it to dive in. This is rolling out first on iOS and will be coming to Android before you know it.</em></p><br><p> </p><br><p><strong>YAHOO</strong></p><br><p> </p><br><p><strong>WHATS APP</strong></p><br><p> </p><br><p><strong>ADOBE</strong></p><br><p>Sorry - what?! Adobe!?   <a rel="nofollow" href=""></a></p><br><p> </p><br><p><em>Today, we released Adobe Post, a new free iPhone app for creating stunning social graphics. With Post, just about anyone can turn photos and text into beautifully designed visuals to easily share via text, email, Twitter, Pinterest, Facebook or Instagram.</em></p><br><p> </p><br><p>Post’s beauty comes from four key features:</p><br><p> </p><br><p>Inspiration Wall</p><br><p> </p><br><p>The home screen enables you to instantly get started with Adobe handcrafted and curated beautiful templates made for social sharing and ready to be repurposed. We will be updating these designs constantly to always get you inspired.</p><br><p> </p><br><p>Design Filters</p><br><p> </p><br><p>Instagram mainstreamed the concept of one tap photo filters, we are introducing Design Filters. A Design Filter is a combination of photo filter, typography, layout and colors that transform your current design into a new one in a single tap.</p><br><p> </p><br><p>Magic Text </p><br><p> </p><br><p>Post does not just resize your text. It applies beautiful typography at the same time to make your text layout pop and look gorgeous.</p><br><p> </p><br><p>Auto Recolor</p><br><p> </p><br><p>Don’t manually tweak colors for hours, Post automatically suggest beautiful color combinations. It automatically extracts colors from your background image and suggest variations that will look great.</p><br><p> </p><br><p>However, login with Facebook is currently failing and I can’t create an Adobe account due to app errors.</p><br><p> </p><br><p><strong>General Social Media…</strong></p><br><p> </p><br><p>Getting a US visa might soon become even harder for some individuals. the United States government wants to start inspecting their social media posts.  <a rel="nofollow" href=""></a></p><br><p> </p><br><p> </p><br><p>Special requests</p><br><p>* Please leave a review on iTunes</p><br><p>* Please visit and click on the heart to up-vote our Social Scheduler</p><br><p>* Follow us on Twitter (@devologyuk)</p><br><p>* Try out</p><br><p>Company Website -</p><br><p>Our Social Scheduler web app -</p><br><p> </p><br><p>Facebook -</p><br><p>Twitter -</p><br><p>YouTube -</p><br><p>Pinterest -</p><br><p>Instagram -</p><br><p>LinkedIn -</p><br><p>Google+ -</p><br><p>Email -</p><br><p> </p>